ADS Spirits

5 days ago

Mumbai, Maharashtra, India ADS Group Full time

Job Title: In State - Trade Marketing Manager

Location: Mumbai

Experience: 3 - 6 yrs

Reports to: Regional Trade Marketing Manager

Role State - Trade Marketing Manager will be responsible for driving brand visibility and consumer engagement at point-of-sale & Point of consumption; on-trade, and off-trade channels. The role requires strong experience in the Alcobev industry, with a focus on new launches, innovative trade activations, Vendor management and building strong partnerships with distributors and retail stakeholders.

Key Trade Strategy & Planning

- Implement trade marketing plans aligned with brand and sales objectives.

- Identify growth opportunities across channels (on-trade, off-trade).

- Plan and execute annual BTL Marketing plan

- Channel & Activation Management

- Drive in-market visibility through POS materials, signage, displays, and experiential activations.

- Execute brand promotions, tastings, and events to enhance consumer engagement.

- Support new product launches with tailored trade programs and visibility strategies.

- Distributor & Stakeholder Engagement

- Collaborate with distributors, key accounts, and retailers to maximize brand presence.

- Train and engage sales teams on trade initiatives and brand guidelines.

- Build and maintain strong trade relationships to ensure execution excellence.

- Performance Tracking & Insights

- Ensure implementation & maintenance of all marketing assets

- Monitor ROI of trade programs and activations.

- Track competitor activities and share insights with marketing & sales teams.

- Leverage market data to refine trade strategies.

- Compliance & Governance

- Ensure activations adhere to Alcobev industry regulations and local excise laws.

- Maintain brand integrity across all trade executions.

Key Skills & Strong knowledge of Alcobev trade channels and consumer behavior.

- Expertise in BTL marketing, POSM, and experiential activations.

- Proven experience in managing new launches in Alcobev space.

- Analytical mindset with ability to track KPIs and optimize trade spends.

- Creative problem-solving with on-ground execution agility.

Qualification & MBA/PGDM in Marketing or related field preferred.

- 3 + of experience in Trade Marketing within Alcobev.

- Prior exposure to Alcobev compliance and regulatory frameworks is a strong advantage

(ref:iimjobs.com)

  • Digital Advertising Specialist

    3 days ago

    Mumbai, Maharashtra, India beBeePerformance Full time ₹ 15,00,000 - ₹ 30,00,000

    Job Title: Google Ads ManagerThis role involves the planning, execution, and optimization of online advertising campaigns across Google platforms.Responsibilities include keyword research, ad creation, budget management, performance analysis, and reporting on campaign metrics.Candidates must have a strong understanding of PPC, CTR, CPC, and conversion...

  • Client Engagement Manager

    1 week ago

    Mumbai, Maharashtra, India beBeeEngagement Full time ₹ 6,00,000 - ₹ 12,00,000

    Job Title: Client Engagement ManagerThis is a key role within our organization, responsible for building and maintaining strong relationships with our clients. The successful candidate will be a strategic thinker with exceptional interpersonal skills.Key Responsibilities:Educated to degree levelAppropriate regulatory qualificationsFluent in English and...

  • Sr. Copywriter

    2 days ago

    Mumbai, Maharashtra, India The Minimalist Full time ₹ 4,95,000 - ₹ 6,60,000 per year

    What you'll do:–-Create engaging copy across websites, ads, emails, social, scripts & more– Lead concept development for creative campaigns across industries– Collaborate closely with designers to ensure copy + visualsUse AI tools like ChatGPT, Midjourney to enhance ideation and execution– Translate complex ideas into simple, persuasive language–...

  • Business Development Executive

    3 days ago

    Mumbai, Maharashtra, India beBeeAccount Full time ₹ 8,00,000 - ₹ 12,00,000

    About the role Coats is a world leader in thread manufacturing and structural components for apparel and footwear, as well as an innovative pioneer in performance materials. These critical solutions are used to create a wide range of products, including ones that provide safety and protection for people, data and the environment. Trusted by the...

  • Strategic Partnership Manager

    4 days ago

    Mumbai, Maharashtra, India beBeeLuxury Full time ₹ 10,00,000 - ₹ 20,00,000

    Drive Strategic PartnershipsWe are seeking a dynamic and well-connected professional to drive strategic partnerships, client acquisition, and revenue growth across premium and luxury segments.Key Responsibilities:New Business Acquisition: Identify and acquire new business opportunities within luxury, fashion, lifestyle, and premium gifting segmentsPartner...

  • Banking Solutions Leadership Position

    5 days ago

    Mumbai, Maharashtra, India beBeeSpecialist Full time ₹ 30,00,000 - ₹ 60,00,000

    Lead Banking SpecialistWe are a team of spirited, analytical, and ambitious professionals building cutting-edge technologies for the fintech ecosystem.About the RoleAs a Lead Specialist, you will be responsible for managing and delivering innovative solutions for Merchant acquiring services. You will devise bespoke strategies that cater to business use...

  • Digital Visionary and Strategic Growth Partner

    1 day ago

    Mumbai, Maharashtra, India beBeeCoFounder Full time ₹ 50,00,000 - ₹ 1,00,00,000

    Join Our Global Team as a Founding PartnerWe are seeking a highly skilled and motivated individual to join our team as a Co-Founder. This role is ideal for someone with an entrepreneurial spirit, willing to take risks, create something disruptive, and scale it globally.You will work closely with our Sales Co-Founder and Tech Co-Founder, with equity-sharing...

  • Performance Marketer and Content Strategist

    4 weeks ago

    Mumbai, Maharashtra, India RebelCorp Full time

    Job DescriptionJob descriptionAbout RebelCorp :RebelCorp is transforming how businesses build and manage their digital presence. Through our powerful, all-in-one platform, we empower brands to take control of their websites, digital marketing, and online engagementwithout needing a tech team. Based out of Hotel Sahara Star, Mumbai, were a dynamic,...

  • Chief Online Presence Officer

    2 days ago

    Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 16,12,768 - ₹ 24,99,421

    Role Overview:Our team seeks a skilled professional to oversee online presence, enhancing marketing effectiveness and driving business growth.Key Responsibilities:Collaborate with cross-functional teams to gather specifications and requirements for technical needs.Maintain websites, micro-sites, and landing pages while working closely with the marketing...

  • Chief Manager

    6 days ago

    Mumbai, Maharashtra, India John Cockerill Full time

    John Cockerill enablers of opportunities Driven since 1817 by the entrepreneurial spirit and thirst for innovation of its founder the John Cockerill Group develops large-scale technological solutions to meet the needs of its time facilitating access to low carbon energies enabling sustainable industrial production preserving natural resources ...