Performance Marketer and Content Strategist

3 weeks ago

Mumbai, Maharashtra, India RebelCorp Full time
Job Description

Job description

About RebelCorp :

RebelCorp is transforming how businesses build and manage their digital presence. Through our powerful, all-in-one platform, we empower brands to take control of their websites, digital marketing, and online engagementwithout needing a tech team. Based out of Hotel Sahara Star, Mumbai, were a dynamic, fast-growing company fueled by creativity, innovation, and a rebellious spirit.

Were now looking for Performance Marketer who can help scale our digital campaigns with data-driven strategies and a Content Strategist who will help us craft compelling stories that drive engagement.

Key responsibilities as a Performance Marketer :

- Drive measurable results through well-targeted, data-led campaigns.
- Conduct in-depth audience research to define ideal customer personas.
- Select the most effective advertising platforms, including Meta Ads, Google Ads, and other relevant channels.
- Plan and allocate budgets strategically to maximize ROI.
- Monitor campaign performance in real time and assess the effectiveness of creatives.
- Implement ongoing optimizations to improve campaign outcomes.
- Execute campaigns from start to finish, ensuring timely delivery.
- Track and analyze results, providing actionable insights to guide future marketing strategies.

Requirements :

- Proven experience in running performance marketing campaigns with measurable ROI.
- Strong knowledge of advertising platforms including Meta Ads, Google Ads, and other relevant channels.
- Ability to conduct detailed audience and market research to define customer personas.
- Expertise in campaign budgeting, bid strategies, and cost optimization.
- Proficiency in campaign tracking tools, analytics platforms, and performance reporting.
- Capability to analyze creative performance and implement data-driven optimizations in real time.
- Strong communication skills to share regular progress updates and insights.
- Portfolio or case studies demonstrating successful past campaigns.

Key responsibilities as a Content Strategist :

- Oversee all marketing activities to ensure they follow a structured and impactful plan.
- Conceptualize campaigns that align with immediate business objectives and long-term brand goals.
- Create engaging written content, including blogs, captions, and social media copy, that reflects the brands tone.
- Maintain and manage a detailed marketing calendar to ensure timely execution of activities.
- Oversee scheduling and publishing across all platforms.
- Establish clear end-to-end workflows from ideation to delivery.
- Coordinate with multiple departments to ensure smooth execution and consistent brand messaging.

Requirements :

- Proven experience in developing and executing strategic marketing plans for brands.
- Strong content creation skills for blogs, social media captions, and other marketing copy.
- Ability to design and maintain a marketing calendar for multi-channel campaigns.
- Proficiency in scheduling and publishing tools for social media and other platforms.
- Experience in creating workflow structures and managing end-to-end marketing processes.
- Strong organizational skills to coordinate across different teams and departments.
- Familiarity with brand tone, audience engagement strategies, and market trends.
- Demonstrated ability to deliver projects on time and as per agreed scope.

How to Apply :

Send your resume, a short cover letter, and your portfolio or work samples to [Confidential Information]

Subject line: Graphic Designer Intern Your Name

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