RepIndia - Account Director

7 days ago

New Delhi, India Online Reputation Management Pvt. Ltd. Full time

Description:About the Role.Were looking for a Digital Account Director who can lead with strategy, inspire with ideas, and deliver with precision.Youll oversee digital client relationships, ensuring campaigns are data-driven, creative, and business-impacting.The ideal candidate thrives at the intersection of strategy, creativity, and technology, guiding clients through the ever-evolving digital landscape.Key Responsibilities:- Client Leadership: Serve as the strategic partner for key clients, understanding their business objectives and translating them into impactful digital strategies.- Digital Strategy: Lead the development and execution of 360 digital campaigns across social media, performance marketing, content, influencer, and web experiences.- Team Management: Mentor and manage a team of account managers, planners, and coordinators ensuring high-quality output and professional growth.- Campaign Oversight: Supervise end-to-end campaign execution from briefing to delivery ensuring timely, on-brand, and performance-oriented results.- Data-Driven Insights: Collaborate with analytics and media teams to optimize campaigns using metrics like engagement, CTR, ROI, and conversions.- Business Growth: Identify upselling and cross-selling opportunities; contribute to new business pitches and strategic proposals.- Collaboration: Partner with creative, strategy, and performance teams to ensure alignment across touchpoints and flawless campaign execution.- Financial Management: Oversee account profitability, budget management, and forecasting Bachelors or Masters degree in Marketing, Digital Media, Communications, or a related field.- 7+ years of experience in a digital or integrated marketing agency environment.- Proven experience managing large-scale digital campaigns for major brands.- Deep understanding of social media, paid media, SEO, SEM, content strategy, and analytics tools.- Strong leadership, client management, and presentation skills.- Ability to balance creativity with business performance metrics.- Up-to-date with emerging digital trends, technologies, and platforms. (ref:iimjobs.com)

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