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Rico - Manager - CSD & CPC Sales
3 weeks ago
Responsibilities:
Channel Management:
- Develop and implement a comprehensive sales strategy to maximize sales within the CSD & CPC channels.
- Build and maintain strong relationships with key personnel at CSD Depots and CPC canteens.
- Participate in tenders and bids to secure product listings for your assigned portfolio.
- Ensure timely product deliveries and maintain high fill rates across CSD Depots and CPC canteens.
Sales & Account Management:
- Develop and execute sales plans to achieve or exceed assigned sales targets for the CSD & CPC channels.
- Conduct product presentations and demonstrations to CSD & CPC officials.
- Negotiate favorable commercial terms and pricing structures with CSD & CPC authorities.
- Manage and develop relationships with key decision-makers within the CSD & CPC channels.
Market Analysis & Reporting:
- Monitor market trends and competitor activity within the CSD & CPC landscape.
- Conduct competitor analysis to identify opportunities and develop competitive strategies.
- Prepare regular reports on sales performance, market trends, and competitor activity.
Teamwork & Collaboration:
- Work closely with cross-functional teams (marketing, logistics, supply chain) to ensure successful product launches and ongoing sales efforts within the CSD & CPC channels.
- Provide guidance and support to ensure a seamless customer experience for CSD & CPC Bachelor's degree in Business Administration, Marketing, or a related field (MBA preferred).
- Minimum of [3-4 years] of experience in sales with a proven track record of success in the FMCG, Consumer Durables, or related industries (adjust experience based on your company's needs).
- In-depth understanding of the CSD & CPC channels, including procurement processes and regulations.
- Strong understanding of sales and distribution channels in the Indian market.
- Excellent communication, presentation, negotiation, and interpersonal skills with the ability to build strong relationships with key decision-makers.
- Proven ability to develop and execute strategic sales plans and achieve ambitious targets.
- Strong analytical and problem-solving skills with the ability to identify and capitalize on market opportunities.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and CRM software (a plus).
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