GreenHonchos - D2C Brand Manager

2 weeks ago

Bengaluru, India GreenHonchos Full time

Job Role: Category Manager.Required Experience: 3+ years.Preferred Industry: Ecommerce Agency/Retail/Advertisement Agency.Industry: Business Consulting and Services.Location: Bangalore (On sight).Key Own and drive D2C growth and revenue for assigned brand accounts.- Act as the single point of contact for brand partners, managing expectations, deliverables, and performance.- Collaborate with internal teams: Performance Marketing, social media, Tech, Creative, SEO and Retention to deliver on brand goals.- Design and implement GTM strategies, seasonal campaigns, and comprehensive growth plans (monthly, quarterly, yearly).- Optimize the brands website experience and product merchandising in line with its positioning and consumer journey.- Analyze funnel data and sales metrics to identify opportunities for conversion and AOV improvement.- Lead periodic business reviews with internal stakeholders and client leadership.Key Requirements:- Minimum 4 years of experience in managing D2C or brand-led eCommerce businesses.- Graduate/Postgraduate from NIFT or a similar premier institute in fashion, retail, or business.- Minimum 3 years of experience working on the brand side in e-commerce or in an agency.- Strong understanding of eCommerce best practices, digital consumer behavior, and lifecycle marketing.- Proficient with platforms and tools such as Shopify, GA4, Looker Studio, and other digital analytics and marketing dashboards.- Excellent communication, stakeholder management, and critical thinking skills.Preferred Profile:- Prior experience on the brand side, directly managing a D2C website or digital business vertical.- Exposure to sectors like fashion, beauty, lifestyle, or premium consumer products.- Proven ability to work in a fast-paced, result-oriented environment. (ref:iimjobs.com)

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