GreenHonchos - Lead - Performance Marketing
6 days ago
Lead - Performance Roles and Responsibilities:- Develop and execute full funnel paid marketing campaigns for e-commerce clients, focusing on customer acquisition, retention, and revenue growth.- Drive traffic and conversions via performance marketing on platforms like Meta Ads Manager, Google Ads, Google Shopping, and other relevant channels.- Optimize campaigns for key metrics such as Cost Per Acquisition (CPA), Return on Ad Spend (ROAS), and Customer Lifetime Value (CLTV).- Analyze customer behavior, performance data, and platform insights to refine campaigns and strategies.- Generate detailed weekly and monthly reports with actionable insights for stakeholders, focusing on ROI and revenue impact.- Utilize AI tools to stay updated with the latest industry trends and innovations.- Leverage AI-powered automation to streamline repetitive tasks and improve efficiency.- Partner with e-commerce and merchandising teams to identify best-selling products, underperforming SKUs, and seasonal opportunities.- Prioritize campaigns based on product demand, stock levels, and profit margins.- Ensure that marketing budgets align with high-demand inventory to avoid overstock or out-of-stock issues.- Collaborate with creative teams to produce compelling ad creatives and copy tailored to the e-commerce customer journey.- Implement A/B tests for product imagery, ad formats, and messaging to identify top-performing combinations.- Optimize communication strategies for specific audience segments (e.g., first-time buyers, cart abandoners, repeat customers).- Lead and mentor a team of performance marketers to achieve client revenue target and growth.- Work closely with inventory, CRM, product, and creative teams to align marketing goals with overall e- commerce strategy.- Diagnose campaign-level performance drops or inefficiencies and provide immediate solutions.- Continuously refine targeting strategies to improve performance across various platforms.- Leverage tools such as Google Analytics, Meta Ads Manager, Google Ads Platform, and other e-commerce analytics tools to track, report, and improve campaign performance.- Familiarity with CRM tools and dynamic retargeting is a Candidate Profile:- Minimum relevant Experience of 2 to 3 Years.- Strong team management and team mentoring skills.- Experience in Paid Campaigns Management/Google ads/Facebook Ads and relevant roles- Hands-on experience in online marketing and brand management. (Preferably on retail fashion/lifestyle brands).- Exposure to Branding, Advertising and Online marketing (Agency Experience)- Experience of managing online campaigns across a number of media platforms and tools (including, but not limited to, AdWords, Facebook Ads, LinkedIn ads, Twitter ads, Instagram ads etc.)- Strong communication, presentation, organizational and problem-solving skills with the ability to collaborate across teams.- Responsible self-starter, innovative thinker, analytical, detail-oriented; comfortable in a metrics driven business environment. (ref:iimjobs.com)
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GreenHonchos - Performance Marketing Manager
4 weeks ago
Bengaluru, India GreenHonchos Full timeJob Role: Senior Performance | Growth MarketerRequired Experience: 6+ yearsPreferred Industry: Ecommerce Agency/Retail/Advertisement AgencyIndustry: Business Consulting and ServicesLocation: BangaloreKey Responsibilities:- Performance Marketing Oversight: Work closely with the performance marketing team to align brand campaigns with growth objectives,...
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GreenHonchos - D2C Brand Manager
2 weeks ago
Bengaluru, India GreenHonchos Full timeJob Role: Category Manager.Required Experience: 3+ years.Preferred Industry: Ecommerce Agency/Retail/Advertisement Agency.Industry: Business Consulting and Services.Location: Bangalore (On sight).Key Own and drive D2C growth and revenue for assigned brand accounts.- Act as the single point of contact for brand partners, managing expectations, deliverables,...
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GreenHonchos - Business Manager - D2C
2 weeks ago
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Performance Marketing Executive
2 weeks ago
Bengaluru, India GreenHonchos Full timeJob Title - Performance Marketer Exec Experience: 1 - 4 Years Notice Period: 0-15 days (Preferred Immediate Joiner) Preferred Industry: Ecommerce Agency/Retail/Advertisement Agency Roles and Responsibilities: Drive traffic and conversions via performance marketing on platforms like Meta Ads Manager, Google Ads, Google Shopping, and other relevant channels....
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Performance Marketing Executive
2 weeks ago
Bengaluru, India GreenHonchos Full timeJob Title - Performance Marketer Exec Experience: 1 - 4 Years Notice Period: 0-15 days (Preferred Immediate Joiner) Preferred Industry: Ecommerce Agency/Retail/Advertisement Agency Roles and Responsibilities: Drive traffic and conversions via performance marketing on platforms like Meta Ads Manager, Google Ads, Google Shopping, and other relevant channels....
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Performance Marketing Executive
1 week ago
Bengaluru, India GreenHonchos Full timeJob Title - Performance Marketer Exec Experience: 1 - 4 Years Notice Period: 0-15 days (Preferred Immediate Joiner) Preferred Industry: Ecommerce Agency/Retail/Advertisement Agency Roles and Responsibilities: Drive traffic and conversions via performance marketing on platforms like Meta Ads Manager, Google Ads, Google Shopping, and other relevant channels....
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Performance Marketing Executive
2 weeks ago
Bengaluru, India GreenHonchos Full timeJob Title - Performance Marketer ExecExperience: 1 - 4 YearsNotice Period: 0-15 days (Preferred Immediate Joiner)Preferred Industry: Ecommerce Agency/Retail/Advertisement AgencyRoles and Responsibilities:Drive traffic and conversions via performance marketing on platforms like Meta Ads Manager, Google Ads, Google Shopping, and other relevant...
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Performance Marketing Executive
2 weeks ago
Bengaluru, India GreenHonchos Full timeJob Title - Performance Marketer ExecExperience: 1 - 4 YearsNotice Period: 0-15 days (Preferred Immediate Joiner)Preferred Industry: Ecommerce Agency/Retail/Advertisement AgencyRoles and Responsibilities:Drive traffic and conversions via performance marketing on platforms like Meta Ads Manager, Google Ads, Google Shopping, and other relevant...
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Digital Marketing Executive
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Performance Marketing Senior Manager
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Bengaluru, Karnataka, India Intent Farm - Performance Marketing Agency Full time ₹ 1,04,000 - ₹ 1,30,878 per yearAbout UsIntent Farm is a performance marketing agency built for high-growth digital brands.We scale businesses profitably through sharp ad creatives, data-driven strategies, and full-funnel execution across Meta, Google, Amazon, and more.As a Meta Badged Partner—Meta's highest level of partnership—we're recognized for our expertise, consistent...
