Transformative - Head - Performance Marketing - IIM/XLRI/MDI/FMS/MICA/IIT/BITS/NIT

4 weeks ago


Gurgaon, Haryana, India Transformative Ventures Pvt Ltd Full time

Job Summary

We are hiring for Head - Performance Marketing

- With a successful track record to drive revenue, user acquisition, and brand awareness.

- Who can focus on data-driven marketing strategies to optimize marketing ROI and achieve business objectives.

- Who shall have an expertise in digital marketing analytics that can support effective campaign targeting and performance measurement.

- Should be able play a pivotal role in driving customer acquisition, increasing conversion rates, and maximizing marketing efficiency.

Job Responsibilities

- Develop (through the content & Advertising team) and oversee overall performance marketing strategy

- Create and manage Google Ad campaigns. (SEM)

- Create and manage Facebook Ads and Instagram Ads. (Social media advertising)

- Ensure top organic search ranking positions (SEO)

- Regularly review and optimise all advertising campaigns for positive ROAS

- Manage paid listings on third party websites and media partners

- Develop and oversee email marketing and marketing automation strategy

- Set up, manage, and optimise email marketing campaigns (EDM newsletters, drip campaigns, loyalty campaigns, etc.)

- Manage Google Analytics to track and measure all marketing campaigns

- Regularly review multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimisation action plans to sales and marketing teams

- Conduct regular conversion rate optimisation audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands' digital channels and In-depth knowledge of web analytics, Google Adwords, Facebook Marketing

- Leadership skills with the ability to set and prioritize goals

- Analytical mind

- Should be from a TOP School such as IIT, BITS, /NIT if from Tech, or IIM, ISB, MDI and the likes.

- Proficient in spoken and written English

- Strong proven track record for managing millions in ad spend

- Email marketing platforms

- Self-driven

- Degree in Marketing communications or equivalent

About Transformative Ventures (The Ayurveda Experience)

The Ayurveda Experience is America's largest online Ayurvedic house of brands that markets natural, herbal skincare, bodycare, haircare products and wellness supplements. Advanced in 4 continents and having spread its wings in about 26+countries, with over 1.75 million customers from the US, UK, Canada, Australia, New Zealand, Germany, France, Italy, Spain, Asia and more with thousands of 5-star reviews

Ayurveda is the ancient science of beauty and wellness, originating in India. Within a short span of time, The Ayurveda Experience has helped people embrace this holistic health and wellness 'Science of Life' through its informative educational courses, tried-and-tested potent Ayurvedic beauty formulations and its effective Ayurvedic dietary supplements.

The Ayurveda Experience (Transformative Ventures Pvt Ltd, formerly known as Transformative Learning Solutions pvt ltd) is Funded by Jungle, Fireside, Anicut Capital, SIDBI, Sharrp Ventures, Riverwalk Ventures and 40 plus marquee angel investors and family offices.

Company Website - https://transformative.in/

(ref:iimjobs.com)

  • Gurgaon, Haryana, India Transformative Ventures Pvt Ltd Full time

    D2C Manager - IIT/NIT/BITS/IIM/ISB/MDI/FMS the job:We are looking for a driven D2C Manager to optimize the performance and conversion rates of our D2C website. This role will be pivotal in driving revenue growth, enhancing customer experiences, and ensuring the seamless operation of our ecommerce platform.Key Analysis & Optimization:- Conduct in-depth...


  • Gurgaon, Haryana, India Fullstack Education Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    About Accredian: Accredian is a fast growing edtech company that was started in 2018 by ISB MBAs. The company has so far served 18,000+ professionals working in almost 3000 companies. Accredian arms working professionals with next generation skills like Data Science, Digital Transformation, Business Management, Product management in partnership with top tier...


  • Gurgaon, Haryana, India Healthcare Hospital Full time

    Senior Marketing Manager HealthcareLocation: Gurgaon, NCRType: Full-time | Onsite | StartupAbout UsTRUE Hospitals is a tech-enabled boutique hospital chain, transforming mid-sized hospitals (2050 beds) into patient-first, profitable centers. Founded by IIT/IIFT alumni with leadership experience at OYO, Ola, Airtel, Pristyn Care, we are on a mission to build...

  • Head of Ecommerce

    7 days ago


    Gurgaon, Haryana, India Transformative Learning Solutions Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    Job Description Head of Ecommerce at The Ayurveda ExperienceOwn full P&L for the geography, setting aggressive revenue, margin and CAC/LTV targets.Craft and execute a holistic growth strategy across D2C, marketplaces, offline and emerging channels.Forecast demand and manage end-to-end inventory, ensuring 2 % stock-out and 4 % ageing stock.Define...

  • Head of Ecommerce

    7 days ago


    Gurgaon, Haryana, India Transformative Ventures Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Job DescriptionJob Description – Head of Ecommerce at The Ayurveda Experience• Own full P&L for the geography, setting aggressive revenue, margin and CAC/LTV targets.• Craft and execute a holistic growth strategy across D2C, marketplaces, offline and emerging channels.• Forecast demand and manage end-to-end inventory, ensuring ≤2 % stock-out and...


  • Gurgaon, Haryana, India BellaVita Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Role OverviewWe're seeking a data-driven and innovativePerformance Marketing Expertto lead international customer acquisition and growth campaigns. This role requires a deep understanding of cross-border digital marketing, analytics, and ROI optimisation across multiple channels.Key ResponsibilitiesDevelop and execute paid acquisition strategies across...

  • TRUE Hospitals

    4 weeks ago


    Gurgaon, Haryana, India Healthcare Hospital Full time

    Program Manager HealthcareLocation: Gurgaon, NCRType: Full-time | Onsite | StartupAbout UsTRUE Hospitals (brand of ANSA Healthcare Pvt. Ltd.) is a tech-enabled boutique hospital chain. We partner with mid-sized hospitals (2050 beds) to transform their operations, scale patient demand, and build Indias most trusted healthcare brand. Founded by IIT/IIFT...


  • Gurgaon, Haryana, India Xneeti Tech Private Limited Full time

    Amazon Ads Manager - Performance Marketing Xneeti Tech Private Limited | Gurugram, Haryana, India (On-site)Location: GurgaonJob Type: Full TimeExperience: 3-6 YearsWe're hiring an Amazon Ads Manager at Xneeti to lead and optimize advertising strategies for our fast-growing eCommerce and D2C brand partners. This role requires deep expertise in performance...

  • Head of Pricing

    4 days ago


    Gurgaon, Haryana, India AGRIM Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    About AGRIMAGRIM is a fast-growingAgri-Tech startupbuilding an on-demand B2B marketplace for Agri-Inputs. The industry is worth$50Band spans Seeds, Agro-Chemicals, Fertilizers, Agro-Tools, and Animal Feed.We have rapidly scaled across India, with 10% of the country's agri-retailers already on the platform. Backed by a$20M Series B round with Tier-1...


  • Gurgaon, Haryana, India KollegeApply Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    About KollegeApplyKollegeapply is transforming the way students connect with higher education opportunities. As a centralized discovery and admissions platform, we help students make informed decisions while enabling colleges to enhance visibility, engagement, and enrollment.What you'll Do :Own & scale paid campaigns  across  Meta, Google, and NewsBreak ...