Category Manager

3 days ago

New Delhi, India Masai Full time

This role is critical for drivingCategory growth and driving salesin close partnership with Sales, Academic, Product, and other functional teams. As a Category Manager at Masai, you will not only own the P&L of your category but alsoshape sales strategy, influence conversion funnels, and forge partnershipsthat directly impact business growth. Key Responsibilities:Category Strategy & Growth: Own and grow thecategory P&L, driving both scale and profitability. Define and execute thesales-led growth roadmapfor your category, with measurable targets across revenue, enrollments, and learner outcomes. Identify and launch new course opportunities aligned to market demand, ensuring revenue scalability.Go-to-Market & Sales Leadership: Partner closely with the sales teamto co-design outreach strategies, conversion funnels, and objection-handling frameworks that improve enrolment outcomes. Build and mentor acategory-focused sales team, ensuring they hit and exceed performance targets. Collaborate with marketing and growth teams to designsales-driven campaignsand innovative go-to-market strategies. Owndirect sales, account management, and partner acquisition, engaging with decision-makers at institutes, franchise owners, and training organizations. Proven ability toconsistently achieve and exceed sales targets.Stakeholder & Partner Collaboration: Work closely with academic, product, and career services teams to ensure category success.Learner Experience & Revenue Optimization: Ensure category sales efforts are designed to maximize enrollments while staying true to Masai’s learner-first mission. Identify monetization opportunities within the category andexecute initiatives to boost revenue per learner. Track category performance, analyze campaign impact, and provide actionable insights to leadership.What We’re Looking For: 3–6 years of experience incategory management, sales strategy, or revenue growth rolespreferably inConsumer Tech, Digital Services or fast-scaling industries. (Series C Organisations) Strong background indirect sales, institutional partnerships, and account management. Proven track record ofmeeting or exceeding revenue targets. Skilled at designinggo-to-market strategiesand collaborating with sales teams to maximize results. Strong commercial acumenwith hands-on experience in P&L ownership. Data-driven mindsetwith the ability to translate insights into strategies. Good hold on People skills with Excellent communication, Negotiation, Resilience, ability to think deeply and Stakeholder Management skills. A passion foreducation, impact, and scaling fast-growing initiatives.Why Masai? A chance toown and scale categories that impact thousands of careers. Work in afast-growing, high-energy environmentwith room to lead and innovate. Competitive compensation with performance-linked incentives. Direct exposure to leadership and the opportunity to shape Masai’s growth journey.

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