Working Partner

2 weeks ago

New Delhi, India LBug Retail Pvt. Ltd. Full time

Brand Co-Pilot Needed - Streetwear Fashion BrandWe built a profitable t-shirt brand ( The Tee Shop ) from scratch. Focused on printed slogans and couplewear — and we know the space has massive potential. But we needfresh energy . Someone who lives and breathesecomm + D2C brands . You don’t need to be a unicorn. Just someone who’s hungry to build.WHO WE’RE LOOKING FOR: A startup hustler who’s tired of doing boring agency work or freelancing for one-time campaigns. Someone who wantsskin in the game.A digital-native, brand-first mind who understands content, commerce, and creativity.What We Offer: ·50% Profit Sharing in a growing brand ·Flexible freedom + full creative say ·An existing base, website, vendor infra, and brand story to build onYou’ll Handle: Product & Collection Development ·Develop new collections monthly (e.g., “Toxic Love Series”, “BFF Hoodies”, “Gen-Z Drops”) ·Source trending high-quality blanks & materials ·Work with designers, textile vendors & indie creators ·Add new products: hoodies, tees, sweatshirts, accessories ·Exploredropshipping ,white-label , andresell tie-upswith other brandsE-commerce & Distribution Expansion ·Relaunch operations onAmazon & Instagram Shop ·Launch on Myntra, Ajio, Nykaa Fashion, Flipkart, Tata Cliq, Shopsy & Blinkit/Fast Commerce ·Build A+ listings, SEO, catalog, photoshoots & merchandising ·Explore offline expansion: lifestyle stores, boutiques, events ·Unlock B2B deals: corporate gifting, retail tie-ups, hospitals, salons, fitness chainsMarketing, Creators & Growth ·Lead influencer deals, creator tie-ups, UGC collaborations ·Run & optimize Meta Ads + retargeting funnel ·Build viral Reel-first content strategies ·Strengthen brand storytelling & emotional marketing ·Align product drops with seasons and moments (Valentine, Winter, Festive, Trends)Business Strategy & Operations ·Co-own brand relaunch strategy across Website, Amazon & Socials ·Identify whitespace (Gen-Z designs, feminist tees, limited drops, festive bundles) ·Build 3-month and 6-month roadmap with KPIs ·Manage production timelines, inventory, vendors & logistics ·Set up partner stores, reseller programs, affiliate channels ·Prepare decks & pitch materials for investors and partnershipsIdeal Candidate Profile We’re looking for someone who can think like afounder , not an employee. ·Prior experience withstreetwear, fashion or D2C brands(MUST) ·Hustler mentality — can grow withlimited resources ·Creative thinker with strong design & trend sense ·Network in textiles, vendors, manufacturers (big plus) ·Ex-founder / product manager / brand operator background preferred ·Comfortable building everything from scratch — content, marketing, ops, sourcing ·Passion for fashion + ability to turn ideas into actionCompensation & Equity ·50%Profit Sharingfor the right long-term partner ·The opportunity to become aco-founder-level operatoras the brand scalesWhy This Role Is Special The Tee Shop is beingrevamped completely— new brand identity, new collections, new content, and a stronger comeback than ever. You will have full control tobuild, scale, experiment, and dominatethe streetwear space in India.

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