Product Sales Manager

Product Sales Manager - Asset Products (PAN-India)Job Description:- We are seeking a highly experienced, results-oriented Product Sales Manager to drive sales, growth, and execution strategy for our Asset Products across India.- This senior Individual Contributor role requires exceptional Communication Skills and proven ability in Influencing diverse sales channels to achieve ambitious targets.- The Manager will be the central pivot between Product Management and the frontline Sales teams, responsible for formulating, implementing, and monitoring sales plans and campaigns at a PAN-India level.Key Responsibilities:- PAN-India Business Acquisition Strategy: Lead the coordination with regional sales teams to drive significant business acquisition and overall growth for all asset products (Retail Credit, Loans) across the entire country.- Sales Planning and Implementation: Formulate, implement, and track granular sales plans for various asset products tailored to specific channel levels across different regions in India, ensuring targets are achieved.- Channel Engagement and Process Streamlining: Maintain regular, proactive engagement with Area Sales Managers, Sales Managers, and Premium Relationship Managers to relentlessly drive business growth, address bottlenecks, and streamline sales and fulfillment processes for maximum efficiency.- Sales Enablement and Training: Facilitate structured and ongoing training programs and workshops for the sales channel to ensure high effectiveness, efficiency, and deep product knowledge across the sales force.Campaign Management and Conversion Drive:- Launch and execute strategic channel campaigns designed to boost product penetration and usage.- Be directly involved in driving conversion rates on campaigns across both the Acquisition and Relationship Management Channels for all asset products.- Analyze business trends, manage campaign tracking, and oversee the fulfillment process for all promotional contests and incentives.- Product Scaling and Innovation Liaison: Liaise closely with Respective Product Managers to scale up existing asset businesses, launch new product lines, and strategically leverage customer data ( extract PA/PQ base) for targeted cross-sell and up-sell opportunities.- Best Practice Implementation: Systematically evaluate, benchmark, and identify best practices adopted across the banking and asset industry and champion their implementation within the business to enhance sales performance and process quality.Required Skills:- PG/Master's degree is required, preferably in Business, Finance, or a related field.- Extensive experience in Product Sales, Channel Management, or Business Development within the Banking sector, with a focus on Asset Products (, Loans, Retail Credit).- Proven ability to formulate and execute complex sales plans and achieve targets at a PAN-India or large regional scale.- Exceptional Communication Skills and a demonstrated track record of Influencing and managing - performance across diverse, multi-level sales teams (ASMs, RMs).- Strong analytical skills to track business trends, manage campaign performance, and provide data-driven recommendations.- Experience in sales training and enablement to enhance channel effectiveness.- Familiarity with financial products beyond traditional loans is a plus ( knowledge of Retail Credit and associated processes).Preferred Skills:- Prior experience in a Product Specialist or Product Manager role before transitioning to sales, providing a strong foundation in product design and mechanics.- Technical understanding of customer segmentation and data extraction for targeted sales campaigns.- Certification or formal training in Sales Management or Advanced Negotiation.- Experience with Retail Credit and its full lifecycle (origination, servicing, portfolio management) (ref:iimjobs.com)