Specialist - Inbound Marketing - SaaS

3 weeks ago


New Delhi, India FirstPrinciples Growth Full time

Title: Inbound Marketing Immediate joiners mandatory.0-15 days only.About are a Digital Marketing Agency with a global presence and clients across Europe.We execute digital PR campaigns for high-authority backlinks.Manage outreach programs using AI-powered prospecting tools.We are aggressive when it comes to scalability & Growth.Were FirstPrinciples Growth a team of data nerds, marketers, and founders scaling B2B SaaS companies from $1M to $100M+.We question the obvious, challenge the conventional and write like we own the the organic growth through integrated inbound marketing strategies with deep SEO data-driven campaigns leveraging AI-powered tools, content optimization, and technical SEO to maximize organic visibility for SaaS clients.Work cross-functionally with content, product, and growth teams to implement search-first initiatives across the customer Campaign Develop and execute integrated inbound campaigns combining SEO, content marketing, and conversion optimization- Create SEO-driven content calendars aligned with buyer personas and search intent stages- Implement topic cluster strategies and pillar content frameworks for authority SEO Execute keyword research using AI tools to identify high-impact opportunities- Optimize content for Google SGE and AI-generated search features- Deploy programmatic SEO tactics for scalable organic growth- Monitor and adapt to algorithm changes and SERP SEO Conduct technical audits using Screaming Frog, Sitebulb, and enterprise platforms- Implement schema markup, Core Web Vitals optimization, and crawl improvements- Execute site migrations, URL restructuring, and indexation management- Ensure GDPR/CCPA compliance in tracking Optimize existing content for E-E-A-T signals and entity-based SEO- Create briefs for AI-assisted Job Title: Inbound Marketing Specialist content generation while maintaining quality standards- Implement internal linking strategies and content refresh programs- Develop landing pages optimized for organic Build GA4 dashboards and custom reports for organic performance tracking- Analyze user behavior data to inform content and SEO strategies- Track keyword rankings, organic traffic, and conversion metrics- Generate actionable insights from search console and third-party tools (ref:iimjobs.com)


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