Senior Manager

4 weeks ago


Bengaluru, Karnataka, India iimjobs Full time

Roles & Responsibilities:

  • The job of a marketing manager is to promote sports brands, such as a team or league. Sports marketing managers take on a range of duties to achieve this objective.
  • The primary role of sports marketing managers is to develop marketing campaigns designed to support a team's revenue goals.
  • Planning promotional campaigns, conducting market research, providing marketing advice to clients, negotiating contracts, evaluating marketing campaigns or advertisements, and working with various departments to create a marketing plan.
  • Estimating the demand for services or products and developing print, billboard, and digital marketing campaigns as well as radio and television advertising spots.
  • Forming relationships between athletes and brands and maintaining profitable relationships with the brand representatives.
  • Using all forms of media and communication to build, maintain, and manage the reputation of sports organizations ranging from sports agencies, sports training institutions, and sports retailers.

Qualifications:

  • 10+ years of proven experience on the same domain with graduation + post graduation
  • Preferred candidate would be someone with strong background and passion towards sports
  • Strong network with potential athletes in various sports: cricket, hockey & football
  • Analytical thinking: analyzing sports trends to develop strategies
  • Communication: working effectively with a team or department and communicating clearly throughout the advertising and marketing process
  • Creativity: generating imaginative and innovative ideas for campaigns and promotions
  • Decisionmaking: choosing which advertising or marketing strategy to pursue from several options
  • Negotiation: reaching business consensus on advertising contracts

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