Bijak - Performance Marketing Specialist (5-10 yrs)
3 weeks ago
Bijak is looking for a Performance Marketing Specialist to join our team. The candidate will be responsible for managing performance marketing campaigns across various channels for diverse objectives of business.
- Develop & manage acquisition campaigns across various channels including social, SEM, & display to drive revenue & increase ROI.
- Optimize campaigns to achieve business objectives, such as lead generation, user acquisition, and revenue growth.
- Should have knowledge of budgeting & vendor management.
- Analyze campaign data and provide insights to improve performance and ROI.
- Collaborate with the content and design teams to create ad copies, visuals, and landing pages.
- Stay uptodate with the latest trends and best practices in performance marketing
Candidate Attributes:
- Bachelor's degree in Marketing, Business, or a related field / MBA preferred.
- 5+ years of experience in digital marketing, with a focus on performance marketing.
- Solid knowledge of digital advertising platforms, such as Google Ads, Meta/Facebook Ads, LinkedIn Ads, bing etc.
- Strong analytical skills and experience with data analysis tools, such as Google Analytics, Excel, and Tableau.
- Excellent communication and collaboration skills.
- Candidates having experience working in D2C industry preferred.
- Should be comfortable with IC role.
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