Specialist - Public Relations - Digital Media Agency (6-10 yrs)

1 month ago


Bengaluru, Karnataka, India iimjobs Full time

We are seeking a Public Relations Manager (PR Manager) to nurture a strong industry network, increase awareness and develop an enviable corporate image by developing and executing effective communication and media relations programs.

Responsibilities:

Develop a marketing communications plan including strategy, goals, budget and tactics

Develop media relations strategy, seeking high-level placements in print, broadcast and online media

Coordinate all public relations activities

Direct social media team to engage audiences across traditional and new media

Leverage existing media relationships and cultivate new contacts within business and industry media

Manage media inquiries and interview requests

Create content for press releases, byline articles and keynote presentations

Monitor, analyze and communicate PR results on a quarterly basis

Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.

Build relationships with thought leaders to grow industry awareness

Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Requirements:

Proven working experience in public relations required

Proven track record designing and executing successful public relations campaigns at both a local and national level

Strong relationships with both local and national business and industry media outlets

Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews

Exceptional writing and editing skills

Solid experience with social media including blogs, Facebook, Twitter, etc.

Event planning experience

BA/MA degree in Marketing, Advertising, Communications or a related discipline



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