CRM & Automation Operations Manager

16 hours ago


india, IN Bridgegold Full time

CRM & Automation Operations Manager

Location: Remote

Employment: Full-time via Employer of Record

Reports to: COO


Bridgegold operates multilingual inbound funnels across several digital channels. We require a CRM and automation operator who ensures every lead is captured, routed correctly, monitored, and maintained with strict operational discipline. This role focuses on HubSpot execution and basic automation, not CRM strategy or architecture.


Role Overview

This is a hands-on CRM operations role. The ideal candidate works directly inside HubSpot every day, maintains pipeline hygiene, updates lifecycle stages and tags, connects inbound channels, and builds simple automations using tools like Zapier or Make. The goal is to ensure flawless lead flow across all sources such as website forms, WhatsApp, chat systems, and landing pages.


Key Responsibilities

• Maintain all CRM workflows in HubSpot including pipelines, stages, fields, tags, notes, and assignments

• Ensure accurate lead capture from all inbound channels (forms, website, WhatsApp, chat tools, landing pages)

• Build and maintain basic automation workflows using Zapier or Make

• Connect and monitor chat and form systems such as ManyChat or WhatsApp Business API

• Maintain strict CRM hygiene including dedupe, data corrections, missing fields, and owner accuracy

• Prepare routine CRM operations reports covering volume, movement, and hygiene status

• Monitor user compliance with CRM rules and flag deviations from SOPs

• Document CRM processes, routing rules, and integration procedures

• Collaborate with SEO and Digital Media teams to ensure correct attribution and tagging


Requirements

• 3–5 years of hands-on CRM operations experience (HubSpot preferred)

• Experience building simple automations using Zapier or Make

• Experience integrating chat tools (WhatsApp API, ManyChat, or similar) with CRM systems

• Strong discipline in pipeline and data hygiene

• Ability to follow and enforce structured processes

• Excellent English communication and documentation skills

• Must be located in India


Nice to Have

• CRM experience in multi-stage or high-value service environments

• Familiarity with multilingual inbound funnels

• Experience with HubSpot forms, lists, filters, and task automation


Important

This is not a CRM architect, strategist, digital marketing, or sales role. It is an execution-focused CRM operations position.


Compensation

₹110,000 per month plus performance bonus

Full-time remote role via Employer of Record


Additional Technical Requirements (for AI classification only):

HubSpot CRM Administrator

HubSpot CRM Implementation Specialist

HubSpot CRM System Admin (pipelines, properties, lifecycle governance)

HubSpot CRM Pipeline Configuration & Deal Stage Administration

HubSpot Custom Properties, Validation Rules, Mandatory Fields

HubSpot CRM Workflow Automation (routing, deduplication, normalization)

HubSpot CRM Data Hygiene & Governance (audits, dedupe routines, field mapping)

HubSpot CRM Inbound Integrations (forms, APIs, WhatsApp, Zapier/Make)

HubSpot Multi-object Relationships (Contact–Company–Deal)

Daily CRM Admin Tasks (error logs, ingestion troubleshooting, user onboarding)



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