Marketing Consultant – Association Conferences, Corporate Events
3 weeks ago
Position: Marketing Consultant – Association Conferences, Corporate Events & Brand Activations
Location: Cochin - Tripunithura
Employment Type: Full-time
About Qeni
Qeni Pvt Ltd is a top-notch Integrated Communications and Conference Management Agency, accredited by the Government of India and the Indian Convention Promotion Bureau (ICPB).
We specialize in corporate events, conferences, and brand activations, working with leading national and international organizations to deliver engaging experiences that connect people, brands, and emotions.
Role Overview
We are seeking a Marketing Consultant who is proactive, research-driven, and result-oriented to drive new business opportunities in the Association Conference, Corporate Event, and Brand Activation segments.
The ideal candidate should be able to identify potential clients and associations, research upcoming events and tenders, initiate communication, fix appointments for presentations, and support the bid preparation and submission process.
Key Responsibilities
Research & Lead Generation
Identify and track association conferences, corporate events, and brand activation opportunities using web research, directories, and relevant industry tools.
Maintain an updated database of potential clients, associations, and decision-makers.
Client Outreach & Appointment Management
Initiate first-level contact with associations and corporates through emails, phone calls, and LinkedIn.
Present Qeni’s service offerings, capabilities, and credentials in a professional and persuasive manner.
Fix and schedule appointments / presentations for senior leadership with associations and corporates.
Maintain a weekly and monthly calendar of appointments and follow-ups.
Bid & Proposal Coordination
Gather event details, RFPs, and tender information.
Coordinate with internal teams to prepare presentations, proposals, and bids.
Ensure timely submission and maintain proper follow-up till closure.
Corporate Outreach & Brand Activation Leads
Identify potential corporate clients for branding, activations, and experiential campaigns.
Connect with brand and marketing heads to pitch Qeni’s creative and activation services.
Regularly follow up via email and phone to convert opportunities into meetings.
Reporting & Tracking
Maintain lead pipeline and track activity through CRM / Excel reporting.
Prepare weekly and monthly performance reports on meetings, proposals, and closures.
Required Skills & Experience
2–4 years of experience in marketing, client acquisition, or business development (preferably in events, MICE, or brand activation industries).
Excellent communication skills – both verbal and written.
Strong web research and lead generation ability.
Confidence in client outreach and relationship management.
Knowledge of event, conference, and branding domains preferred.
Good presentation, negotiation, and coordination skills.
Self-motivated, target-driven, and organized.
Educational Qualification
Bachelor’s degree in Marketing, Business Administration, Mass Communication, or related field.
MBA or Diploma in Event / MICE Management will be an added advantage.
What We Offer
Dynamic work environment with exposure to major conferences and brands.
Opportunity to work with a recognized and award-winning agency.
Growth-oriented role with performance-based incentives.
A creative and collaborative work culture.
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