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4 weeks ago
Apex is a fast‑growing performance marketing agency that drives patient bookings for local dentists and orthodontists across North America. We manage 25+ client ad accounts, deliver high‑volume inbound leads, and pride ourselves on data‑driven creative and ruthless ROI focus.
What You'll Own- Plan, launch, and optimise Meta (Facebook + Instagram) ad campaigns for ~25 local dental and ortho clinics
- Build & test lead‑gen funnels (lead forms, landing pages, call‑tracking) to hit target CPL & booked‑appointment KPIs
- Conduct weekly creative iterations (copy, hooks, thumbnails, different video creatives) and audience testing
- Monitor spend, pacing and frequency caps daily; troubleshoot disapprovals and policy flags
- Report performance in a concise scorecard (CPL, CAC, ROAS, calls booked) to Account Managers every Tuesday and Thursday
- Coordinate with our video editing team for ad creative and with Account Managers on client feedback
- Average Cost‑per‑Lead under $20 for dental implant offers and under $15 for ortho offers
- ≤ 2‑hour response to any account‑level issues or spend alerts
- Clear, data‑backed recommendations on scaling budgets or pausing ad sets
- Positive client retention; your performance keeps our dentists happy and renewing
- 2+ years buying Meta ads (lead‑gen or local service niches preferred)
- Proven track record hitting tight CPL targets on $1500–$3,000 monthly budgets per account
- Confident in Business Manager: CAPI, aggregated events, custom conversions, Advantage+ campaigns
- Fluent in English copy‑writing: can draft compelling primary text & headlines that convert
- Comfortable juggling 25 live accounts in a structured daily workflow (we use ClickUp & Slack)
- Basic landing‑page CRO knowledge (headline tests, form length, trust badges)
- Strong spreadsheet chops (Google Sheets) for manual reporting/QA
- USD $1,000 per month base salary, with a $500 - $1000 USD monthly bonus for performance. If you're a strong performer, you will get a higher base wage - Ending with a total monthly compensation of $2000 - $2500 USD paid via Wise
- Fully remote, flexible hours (must overlap 7h with Pacific Time for collaboration)
- Library of proven dental/ortho ad creatives & swipe files — no guessing games (you will build on this library with guidance)
- Access to paid courses & masterminds (AdLeaks, Meta Blueprint, etc.) on agency's dime
How to Apply
- Apply on Linked in
Short‑listed candidates will complete an additional form + a sandbox test.
Ready to fill dental chairs and straighten smiles with high‑quality leads? Apply now and let's scale together
