Partner Acquisition

As a Manager – New Product Development, Partnerships & Alliances at BigCity, you will be responsible for acquiring and managing high-value partnerships with experiential businesses across India—including salons, spas, restaurants, nightclubs, and other venues. Your role will be pivotal in driving both new partner acquisition and long-term partner engagement while contributing to the creation of innovative Experiential Rewards. This is a highly target-driven role ideal for a self- motivated professional with a strong track record in sales and business development. Your success will be measured by your ability to build impactful partnerships, retain long-term association with partners, and contribute to the innovation of BigCity’s Experiential Reward Portfolio.

Success in this role will be measured by your ability to source high-value, target-focused partnerships, sustain long-term collaborations, and contribute to the overall growth and innovation of BigCity’s campaign offerings. This position demands a sharp commercial mindset, strong relationship-building abilities, and a proactive, results-oriented approach.

Key Responsibilities:

• Identify, approach, and secure strategic partnerships relevant to BigCity’s product categories
• and client campaign requirements. The ideal candidate will be responsible for identifying, pitching, and closing high-value deals across sectors like salons, spas, restaurants, nightclubs, and lifestyle venues to drive the Experiential Rewards Business at BigCity.
• Act as a key liaison between BigCity and external partners, representing the brand and its client objectives effectively.
• Collaborate cross-functionally with campaign managers, product, and marketing teams to align partnership strategy with campaign needs.
• Lead negotiations, partnership proposals, and contract finalizations with potential partners.
• Monitor partnership performance and ensure high engagement and retention across partner accounts.
• Develop innovative product ideas and co-branded campaign offerings in collaboration with partners.
• Track industry trends, competitor activities, and new business opportunities to inform partnership strategy.
• Ensure timely delivery and execution of partner commitments within campaign timelines.

Key Performance Indicators (KPIs):

• Number of new partnerships established, with a focus on high-value negotiations.
• Retention and renewal rate of existing partners.
• Contribution to campaign innovation and differentiation.
• Timely execution and fulfillment of partnership deliverables.

Professional Skills:

• Highly target-driven and self-motivated, with a strong ownership mindset with an ability to work under pressure and meet tight deadlines.
• Strong communication, negotiation, and stakeholder management skills.
• Experience interacting with senior leadership, business owners, and Marketing Heads and National Heads.
• Ability to manage multiple partners and campaigns in a fast-paced environment.
• Creative thinker with a strategic mindset and commercial outlook.
• Strong interpersonal and communication skills.

Qualifications & Skills:

• 3+ years of experience in strategic partnerships, B2B sales, and business development
• Proven track record of delivering high-value targets and successful commercial outcomes
• Experience in marketing, brand tie-ups, loyalty programs, or promotional campaigns preferred
• Excellent communication, presentation, and negotiation skill
• Proficiency in Microsoft Excel, Word and PowerPoint.