Marketing Manager

3 weeks ago

Noida, Uttar Pradesh, India Aaxis Nano Technologies Pvt. Ltd. Full time

Job Title: Marketing Manager

Location: Noida

Experience: 3-5 years

Position Overview: As Marketing Manager, you'll play a vital role in developing and executing tailored marketing strategies to promote our solutions and services within the Environmental Monitoring and Industrial Automation sectors. Your expertise will drive brand visibility, enhance client engagement, and contribute to the growth of our company.

Responsibilities:

  • Develop and execute customized marketing strategies aligned with industry trends and client needs within the Environmental Monitoring and Industrial Automation sectors.
  • Create compelling content across various channels, including blog posts, social media, email newsletters, and marketing collateral, demonstrating our expertise and solutions' value within the industry context.
  • Oversee social media accounts, engaging with industry professionals and showcasing thought leadership and innovative solutions.
  • Collaborate with the sales team to develop marketing materials supporting lead generation efforts, showcasing our industry-specific expertise and client success stories.
  • Plan and coordinate industry-specific events, webinars, and promotional activities to enhance brand awareness and foster community engagement within the sector.
  • Stay abreast of industry trends, regulatory changes, and emerging technologies, identifying opportunities for innovative marketing tactics and solution enhancements.
  • Manage relationships with industry partners, associations, and government institutions, leveraging strategic alliances to amplify our market presence and industry influence.
  • Lead and mentor a team of marketing professionals, fostering a culture of continuous learning and innovation within the Environmental Monitoring and Industrial Automation sectors.

Qualifications:

  • Bachelor's degree in Marketing or related field; Master's preferred.
  • Strong understanding of Environmental Monitoring, Industrial Automation, and System Integration sectors.
  • Excellent communication and collaboration abilities within the industry context.
  • Strong SEO and SEM skills.
  • Familiarity with social media platforms and web user experience enhancement tailored to Environmental Monitoring and Industrial Automation.
  • Experience with industry-specific marketing tactics and platforms, including Google AdWords, Facebook ads, and relevant industry publications.

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