Manager – Partner/Channel Marketing

5 hours ago

Bengaluru Karnataka India, Karnataka Mphasis Full time

Job Title - Manager – Partner/Channel Marketing

Location - Bangalore

Experience - 8+Years


Job Overview: -

The Partner Marketing Manager is responsible for developing and executing marketing strategies that drive growth and revenue through demand generation and partner engagement in alignment with global priorities and growth objectives of the business. There will be strong emphasis on driving pipeline generation exclusively from a top target account list and accelerating existing opportunities.


He / She will:

  • Drive demand generation directly and via partners
  • Align closely with Sales and Partner leadership
  • Develop programs that accelerate growth and enable partners to amplify Mphasis presence

The role will also support strong partnership with key stakeholders within the Marketing organization.


Qualifications: -

  • Overall 10+ years’ experience with at least 5 years of proven multi-channel or partner marketing large multinationals/IT firms
  • Strong knowledge and hands-on experience with ABM, integrated campaigns, and partner co-marketing initiatives
  • Cloud and/or vertical marketing experience preferred
  • Proven success delivering pipeline and revenue through direct and indirect channels
  • Collaborative, data-driven, and strategic mindset
  • Having worked with BFSI clients will be an added advantage
  • Proficiency with marketing automation platforms, web analytics, and CRM tools
  • Understanding of pipeline management and metrics.
  • Excellent verbal and written communication skills. Strong interpersonal skills a must. Strong influencing and relationship-building skills.
  • Experience managing partner marketing funds
  • Highly organized and efficient with the ability to develop and execute against an evolving plan and ability to prioritize numerous projects simultaneously
  • Proactive self-starter, demonstrating high initiative and critical thinking. Proven ability to think strategically, but with exceptional attention to detail in execution.
  • Bachelor’s degree in marketing, Business, Communications, or related field; MBA preferred
  • ITSMA/similar ABM certification preferable


Responsibilities and Duties -

  • Create and manage the demand generation strategy, collaborating with sales and partner teams
  • Develop and manage the marketing budget ensuring alignment with corporate goals
  • Maximize partner funding programs like MDF to drive co-marketing events, campaigns and solution GTM.
  • Develop and oversee the demand generation strategy focusing on ABM, integrated campaigns, and multichannel initiatives
  • Generate the pipeline necessary to meet revenue targets
  • Work closely with Marketing Managers at Key Partners to drive planning, execution and performance management.
  • Formulate partner marketing strategy, enhancing Mphasis’ presence within the partner ecosystem
  • Collaborate cross-functionally to adapt and activate global programs for local markets
  • Measure and optimize program performance using KPIs and data
  • Own and manage the Mphasis partner marketing budget efficiently
  • Partner with Sales Leaders and Client Partners to develop regional, account focused playbooks, including nurturing channel activities, live/online, and offline events with the goal of building and accelerating the pipeline.
  • Collaborate and partner with core marketing functions on campaign concept, custom content requirements, digital marketing support and creative development to ensure effectiveness for partner marketing

  • Manager – Partner/Channel Marketing

    1 day ago

    Bengaluru, Karnataka, India Mphasis Full time ₹ 12,00,000 - ₹ 24,00,000 per year

    Job Title -Manager – Partner/Channel MarketingLocation -BangaloreExperience- 8+YearsJob Overview: -The Partner Marketing Manager is responsible for developing and executing marketing strategies that drive growth and revenue through demand generation and partner engagement in alignment with global priorities and growth objectives of the business. There will...

  • Marketing Executive – Channel Partner

    5 days ago

    Bengaluru, Karnataka, India Ram Associates Full time ₹ 4,00,000 - ₹ 6,00,000 per year

    Job Summary:We are looking for a proactive and energetic Marketing Executive to manage marketing activities and coordination with channel partners in the real estate sector. The role includes supporting channel partner engagement, handling marketing communication, organizing events, and ensuring effective promotion of real estate projects.Key...

  • Channel Partner Manager

    3 days ago

    Bengaluru, Karnataka, India Wayground Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    We are seeking a highly motivated and results-driven Channel Partner Manager to develop, manage, and scale our reseller and partner network in the MEA region. The role is responsible for hunting and onboarding new resellers, coordinating the enablement process, identifying high-potential countries and markets, and driving predictable revenue growth through...

  • DSA Channel Partner

    1 week ago

    Bengaluru, Karnataka, India FINWIZZ FINANCIAL SERVICES PVT LTD Full time ₹ 1,20,000 per year

    Company DescriptionFINWIZZ FINANCIAL SERVICES PVT LTD is a leading financial services provider with nearly a decade of expertise in offering tailored solutions for loan requirements. The company collaborates with premier banks and financial institutions and facilitates home loans with its user-friendly comparison tools. FINWIZZ is a pioneer in unsecured...

  • Manager - Channel Partner

    3 days ago

    Bengaluru, Karnataka, India Dozee Full time ₹ 6,00,000 - ₹ 15,00,000 per year

    Overview: Dozee Health AI is a pioneer in Contactless Remote Patient Monitoring (RPM), proven to drive transformation at scale. Headquartered in Bengaluru, India, Dozee has emerged as India's no. 1 RPM Company.  We are seeking visionary individuals to help us in this very exciting  journey. As a part of our dynamic team, you'll have the opportunity to...

  • Manager - Channel Partner

    5 days ago

    Bengaluru, Karnataka, India Dozee Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Overview:Dozee Health AI is a pioneer in Contactless Remote Patient Monitoring (RPM), proven to drive transformation at scale. Headquartered in Bengaluru, India, Dozee has emerged as India's no. 1 RPM Company.We are seeking visionary individuals to help us in this very exciting journey. As a part of our dynamic team, you'll have the opportunity to...

  • Channel Head

    5 hours ago

    Bengaluru, Karnataka, India, Karnataka Grindwell Norton Ltd Full time

    Role & responsibilities1. Channel Strategy & Partner ManagementDevelop relationships with channel partner executives and sales teams.Own supplier channel strategy, partner acquisition, and revenue generation.Define comprehensive product basket and positioning for market.Provide value and service propositions to channels/customers (with Supply Chain...

  • Partner Marketing Manager

    3 days ago

    Bengaluru, Karnataka, India c81fd181-9807-4f9b-9cb5-11df399ad338 Full time ₹ 60,000 - ₹ 80,000 per year

    Partner Marketing ManagerExperience Required :3 to 6 yearsSkills :-Excellent communication skills-Must have experience in Partner marketing/ Channel marketing, Videos, webinars, SaaS companies, Cloud platforms, Lead Generation, Drafting emails, Experience in Marketing tools and analytics platforms, Marketing automation, CRM tools, Marketing campaigns.CTC...

  • Sr. Channel Marketing Manager

    2 weeks ago

    Bengaluru, Karnataka, India Logitech Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.Logitech is looking for a Global Channel Marketing Manager to drive the strategy, development, and execution of to-channel, through-channel marketing, and channel-based programs to expand our partnerships and...

  • Channel Partner Acquisition

    2 weeks ago

    Bengaluru, Karnataka, India Armstrong Capital and Financial Services Pvt Ltd Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Key ResponsibilitiesIdentify and acquire new channel partners, including Independent Financial Advisors (IFAs), Independent Agent, sub-brokersFoster positive working relationships with partners to support their business goals and help them achieve sales targetsConduct comprehensive training for partners on financial products, including Mutual Funds,...