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CPL, CPR, CPA Campaign Manager
1 week ago
JOB RESPONSIBILITIES:
To manage the life cycle of a campaign (Setup, reporting, debugging and optimisation) using/over MMPPlatforms.
Analyze campaign data, and make applicable optimizations to campaigns to meet the campaign goals.
Maintain P&L for executed campaigns.
Experience of executing Display ads for CPM, CPC(BRANDING), CPA, CPI Tools Required – DV360, DCM, and other DSPs.
Monitor media budget for campaign and issue periodic analyses for clients like Media negotiations.
Analyzing campaign performance and preparing a detailed report.
Determining KPIs and measuring ROIs.
QUALIFICATIONS AND SKILLS:
Minimum of 3 Years experience in Campaign Management for Digital Advertising.
Must have worked on the execution of the campaign using the servers mentioned above.
Educational Qualification – B. Tech
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