Product Manager

7 days ago


Kanpur, Uttar Pradesh, India MKU Full time
Job Objective

Prepare the roadmap for new product development in Armor unit.
Effectively position products in the competitive landscape, communicate the vision, value, and features of products to the Product Engineering and facilitate Sales in the selling process

GTM activities - Ownership of all GTM activities using various channels available - sales teams, channel partners and other partnerships for new products.

Compile data related to competitors' products such as pricing, sales, and marketing or distribution methodology.
Define and monitor key performance metrics along with Product Engineering, Innovation and Sales teams to ensure performance, and operational efficiencies
Interact with Customers along with Channel Partners to understand requirements in detail pre-sale, and complaint & feedback, if any post-sale
Partner with marketing teams to create and execute product-centric marketing plans and campaigns
Product ROI analysis of new products and contribution margin of existing projects.
Track KPIs of product management team
Develop and execute training & development plan for Product Management team
Business case preparation for new product development.
Market research of the competitor's products and building knowledge database.
Co-ordinate with the Market researcher to identify new product requirement in Armor business.

Apply a variety of qualitative and quantitative tools and framework to provide incisive insights on market penetration, new market entry.


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