Territory Sales Executive

1 week ago


Bikaner, Rajasthan, India Heineken Full time
Job purpose

To achieve maximum sales profitability, growth and account penetration within an assigned territory and/or market segment by effectively selling the company's products.
Key Responsibilities

Sales Focus
-
Achievement of agreed Market and Segment share targets and monitor Actual Sales against expectations.**-
Implementation of market and outlet coverage plans:

  • Adherence to fixed call frequency for self and customer groups:
-
Ensure Availability and Visibility as per norms for all SKUs
:

-
Ensure Cold Stocks Percentage as per normS

Implementation of category / brand input plans
-
Implementation of trade and consumer schemes and branding elements at the appropriate place and time**:


  • Quality execution of merchandising activity
:

-
Evaluation and Pre/during and Post sales feedback

Stock control
-
Monitor & ensure the Stock at Depot level and availability of Chiller Stock as per norms.**:


  • Monitor and report any issues in Age / Freshness of stock.

Competitive Feedback
-
Provide timely feedback on competitive activities:

-
Provide constructive recommendations for countering comp activities.

Market Knowledge
-
To possess a complete territorial knowledge
:

-
Knowledge of Competition brands, prices, margins and activities
:

-
To develop & maintain superior trade relations with key trade members.

Del creder operations
-
Educate and train customer groups
:

- **Demonstrate selling techniques to Customer through live examples conducted by self.

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