Territory Sales Executive

2 months ago


Bikaner, India Heineken Full time

Job purpose

**To achieve maximum sales profitability, growth and account penetration within an assigned territory and/or market segment by effectively selling the company’s products.**

Key Responsibilities

**Sales Focus**
- **Achievement of agreed Market and Segment share targets and m**onitor Actual Sales against expectations.**
- **Implementation of market and outlet coverage plans**:

- **Adherence to fixed call frequency for self and customer groups**:

- **Ensure Availability and Visibility as per norms for all SKUs.**:

- **Ensure Cold Stocks Percentage as per normS**

**Implementation of category / brand input plans**
- **Implementation of trade and consumer schemes and b**randing elements at the appropriate place and time**:

- **Quality execution of merchandising activity.**:

- **Evaluation and Pre/during and Post sales feedback**

**Stock control**
- **Monitor & ensure the Stock at Depot level and availability of **Chiller Stock as per norms.**:

- **Monitor and report any issues in Age / Freshness of stock**.

**Competitive Feedback**
- **Provide timely feedback on competitive activities**:

- **Provide constructive recommendations for countering comp activities.**

**Market Knowledge**
- **To possess a complete territorial knowledge.**:

- **Knowledge of Competition brands, prices, margins and activities.**:

- **To develop & maintain superior trade relations with key trade members.**

**Del creder operations**
- **Educate and train customer groups.**:

- **Demonstrate selling techniques to Customer through live examples conducted by self.



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