Field Marketing Executive

1 week ago


Udhana Surat Gujarat, India Smit Agencies Full time

Job Title:
Technical Field Marketing Specialist

Overview:

Responsibilities:

1.

Technical Expertise:

  • Demonstrate a deep understanding of the company's technical products, solutions, and services.
  • Stay current on industry trends, competitor offerings, and emerging technologies to effectively position the company's technical advantages.
2.

Content Development:

  • Create compelling and accurate technical content for marketing collateral, including whitepapers, case studies, blog posts, and technical documentation.
  • Collaborate with technical teams to translate complex technical information into accessible and engaging marketing materials.
3.

Event Management:

  • Plan and execute technical events, including product launches, workshops, webinars, and conferences.
  • Coordinate logistics, manage speakers, and ensure that technical content aligns with marketing objectives.
4.

Sales Enablement:

  • Work closely with sales teams to provide them with the necessary technical knowledge and tools to effectively communicate with clients.
  • Develop sales support materials that highlight the technical advantages of products and services.
5.

Market Research:

  • Conduct market research to identify opportunities, challenges, and trends within the target market.
  • Use technical insights to contribute to the development of marketing strategies and campaigns.
6.

Collaboration:

  • Foster strong relationships with both technical and marketing teams to ensure alignment and effective communication.
  • Act as a liaison between technical teams and marketing, translating technical details into marketing messages.
7.

Measurement and Analysis:

  • Establish key performance indicators (KPIs) to measure the success of technical marketing initiatives.
  • Analyze data and feedback to refine strategies and continuously improve marketing efforts.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Strong technical background with the ability to understand and communicate complex technical concepts.
  • Proven experience in technical marketing, preferably in a field marketing role.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively and crossfunctionally.
  • Strong project management and organizational skills.
  • Familiarity with marketing tools and analytics platforms.

Job Type:
Permanent

Salary:
₹9, ₹15,000.00 per month

Application Question(s):

  • EXPECTED SALARY ?

Experience:

- total work: 1 year (preferred)

Ability to Commute:

  • Udhana, Surat, Gujarat (required)

Ability to Relocate:

  • Udhana, Surat, Gujarat: Relocate before starting work (required)

Work Location:
In person

Speak with the employer

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