![The Economist](https://media.trabajo.org/img/noimg.jpg)
B2B Marketing Automation Executive
7 days ago
Overview
The Marketing Automation Executive will support our central B2B marketing team by assisting in the creation, execution, and optimisation of email marketing campaigns. This role is essential in helping to engage our audience through targeted email content, driving sales, and enhancing customer loyalty.
Objective/Purpose of the Role
The primary objective of the Marketing Automation Executive is to assist in executing impactful email marketing strategies that effectively reach and engage our target audience, driving conversions and fostering customer retention. This role involves supporting the entire email marketing process, from concept development to execution and analysis, ensuring each campaign aligns with our broader marketing objectives and brand voice.
AccountabilitiesResponsibilities of the Role
Journey Building:
Assist in the development and execution of targeted email marketing journeys tailored to various stages of the customer lifecycle. Support the mapping out and design of email sequences that nurture leads, engage existing customers, and re-engage inactive users. Collaborate with the central and BU marketing team to integrate email journeys with broader marketing and sales journeys.Campaign Development and Execution:
Design and implement creative email marketing campaigns. Support the development of compelling content and coordinate with design teams for graphics. Manage technical aspects of email campaigns, ensuring compatibility across different platforms and interfaces.Performance Analysis and Reporting:
Assist in analysing email performance using key metrics and report insights. Formulate basic recommendations for email performance improvement. Track customer feedback and response to refine future strategiesCollaboration and Integration:
Ensure brand consistency across email campaigns and other marketing initiatives. Integrate email marketing with overall content and social media strategies.Campaign Scheduling and Management:
Schedule and manage the timing of email campaigns. Ensure timely delivery and efficient workflow management.Compliance and Best Practices:
Ensure compliance with legal requirements Experience, skills and professional attributesExperience Required for the Role
Proven experience in a marketing role, preferably with exposure to email marketing. Experience in assisting with the creation and management of email campaigns and content. Familiarity with email marketing tools and software.Skills Required for the Role
Good knowledge of email marketing strategies and best practices. Proficiency in marketing automation technology. Analytical mind with attention to detail. Strong organisational and project management skills. Basic understanding of GDPR and email regulations. The Economist Group values diversity. We are committed to equal opportunities and creating an inclusive environment for all our employees. We welcome applicants regardless of ethnic origin, national origin, gender, gender identity, race, colour, religious beliefs, disability, sexual orientation , age or marital status.-
B2B Marketing Automation Manager
1 week ago
Gurgaon, Haryana, India The Economist Full timeOverview The Marketing Automation Manager plays a vital role in our central B2B marketing team, focusing on the creation, execution, and optimization of our email marketing campaigns. This position is pivotal in engaging our audience through well-crafted and targeted email content, driving sales, and enhancing customer loyalty. Objective/Purpose of the...
-
B2B Growth Marketer
7 days ago
Gurgaon, Haryana, India ADVATIX - Advanced Supply Chain and Logistics Full timeLocation: Gurgaon Overview: We're looking for a seasoned B2B growth marketer to build and scale a growth marketing engine focused on prospective customers. This role is a combination of both strategy and execution in which you will serve as a partner and advocate for the sales team, playing an essential role in helping them meet their goals. Together, you...
-
Marketing Automation Executive
1 week ago
Gurgaon, Haryana, India Clearstate Pte. Ltd Full timeIntroduction:The Economist Intelligence Unit (EIU) is the world leader in global business intelligence. It is the business-to-business arm of The Economist Group, which publishes The Economist newspaper. As the world's leading provider of country intelligence, the EIU helps executives make better business decisions by providing timely, reliable and impartial...
-
B2B Marketing Manager
7 days ago
Gurgaon, Haryana, India Spinny Full timeABOUT SPINNY Spinny is an online marketplace for preowned cars founded in 2015. Spinny aims to resolve asymmetry of information regarding pricing quality by embedding superior technology processes across the customer journey, making car ownership accessible, simple, & delightful. The core team consists of IIT and IIM graduates with professional experience...
-
B2B Sales
1 week ago
Gurgaon, Haryana, India Zyvka Full timeJob Title: Business Development Associate(B2B Sales)Location:GurgaonExperience: 6 months to 1yearSalary: 5.5 6LPANotice Period: 15daysWork Timings: 10:00 AM to 6:00PMInterview: Virtual (3rounds)Working daysMonSatJobDescription:We are seeking a dynamic andresultsoriented Business Development Executive with6months to 1 year of experience in B2BSales. The ideal...
-
Content Marketer- B2B Saas
1 week ago
Gurgaon, Haryana, India Insidea Full timeCompany DescriptionWho we areInsidea is on a mission to connect the world's best CX talent with global opportunities.Our mission makes it clear that we believe in a borderless world where talented people anywhere have access to the opportunities they deserve. We make that possible by identifying and recruiting the top 5% of customer support talent in Asia to...
-
Gurgaon, Haryana, India Smart Consulting - Creating Future Leaders Full timeHi Our Client: MULTI NATIONAL DATA CENTER COMPANY Location: Gurgaon/Work from Office Role: Marketing Manager - online and offline Expereince needed: 8+ years of expereince in B2B products only. (B2C candidates need not apply) CTC: Candidates with current ctc of 10 to 18 lacs can apply. Job role: We are looking for someone who can play an active role in...
-
Gurgaon, Haryana, India Smart Consulting - Creating Future Leaders Full timeHiOur Client: MULTI NATIONAL DATA CENTER COMPANYLocation: Gurgaon/Work from OfficeRole: Marketing Manager - online and offlineExpereince needed: 8+ years of expereince in B2B products only. (B2C candidates need not apply)CTC:Candidates with current ctc of 10 to 18 lacs can apply.Job role: We are looking for someone who can play an active role in planning and...
-
Marketing Automation Manager
7 days ago
Gurgaon, Haryana, India Axtria - Ingenious Insights Full timeAbout the jobWe seek a dynamic Marketing Automation Manager to join our Marketing team. You will play a pivotal role in optimizing and leveraging our SalesForce and HubSpot platforms, enabling data-driven decision-making and enhancing our sales and marketing efforts.Working closely with our Demand Center and Sales Operations teams, you will be responsible...
-
B2B Marketing Head
7 days ago
Gurgaon, Haryana, India Michael Page Full timeLead and build the entire marketing function Hybrid and flexible work culture About Our Client Global shipping service start up offering complete cross-border shipping services, working across SMEs in India. Job Description 1. Build the entire marketing funnel, working on lead generation activity as a whole.2. Work on organic and inorganic...
-
B2B Sales
7 days ago
Gurgaon, Haryana, India Karnival Full timeKarnival is expanding the team Be a part of the growing Global B2B - SaaS teamSalary & Levels : Band 1 : 6-8 LPA Band 2 : 8-10 LPA Band 3 : 10-13 LPA You are a right fit, If you are : 1.B2B sales representative who has worked in driving growth for Software-as-a-Service (SaaS) vertical with combination of selling 1 or more of the following products - CRM,...
-
Growth Marketer
1 week ago
Gurgaon, Haryana, India WizCommerce Full timeThe Opportunity:Join our dynamic US team as a Growth Marketing Manager and play a pivotal role in driving high-quality leads through the funnel and accelerating our growth trajectory. You'll be a strategic thinker and hands-on campaign executor, leveraging your B2B marketing expertise and data analysis skills to craft and execute winning go-to-market...
-
Marketing Automation Manager
1 week ago
Gurgaon, Haryana, India Axtria - Ingenious Insights Full timeAbout the job We seek a dynamic Marketing Automation Manager to join our Marketing team. You will play a pivotal role in optimizing and leveraging our SalesForce and HubSpot platforms, enabling data-driven decision-making and enhancing our sales and marketing efforts. Working closely with our Demand Center and Sales Operations teams, you will be...
-
Marketing Executive
1 week ago
Gurgaon, Haryana, India Zenatix Full timeMarketing Executive (2-3 yrs)Job Title: Marketing Executive Job Location: Gurgaon (On-Site) Experience: 23 YearsResponsibilities: Build marketing collaterals like sales pitch decks, brochures, case studies, infographics,blogs,etcsocial media handles, etc- Graphic designing and video creation using Canva and other tools Manage & update content in a WordPress...
-
Product Marketing Specialist
7 days ago
Gurgaon, Haryana, India Intract Full timeRole DescriptionIntract is seeking a talented and innovative B2B Product-Led Growth (PLG) Marketer to join our dynamic team. As a B2B PLG Marketer at Intract, you will play a crucial role in driving the growth and adoption of our Web3 solutions among businesses. You will work closely with cross-functional teams to develop and execute marketing strategies...
-
marketing executive
1 week ago
Gurgaon, Haryana, India Divya Placement Consultant Full timeMARKETING EXECUTIVE Hiwe are looking for marketing executiveExperiance 2-5 yearsJob Location Gurugram, Sec-84 Job responsibilities:Performing market researchMaintain relationships with clients3.lead generation4.new client acquisition.5.ability to multi task6.identifying business opportunity.7.work on digital as well as traditional marketing .Learning ,...
-
Intract - Product Growth Marketer
7 days ago
Gurgaon, Haryana, India Nexthire Full timeAbout is an ambitious startup with 12M+ active, real users on chain and profitable since day 1. It is the go to platform for Web3 user acquisition and loyalty campaigns which provides exposure to cutting-edge Web3 technologies and methodologies. Working alongside some of the biggest web3 enterprises such as Linear & Polygon, we are building the future of...
-
Gurgaon, Haryana, India Smart Consulting - Creating Future Leaders Full timeHiOur Client:MULTI NATIONAL DATA CENTER COMPANYLocation: Gurgaon/Work from OfficeRole: Marketing Manager - online and offlineExpereince needed: 8+ years of expereince in B2B products only. (B2C candidates need not apply)CTC:Candidates with current ctc of 10 to 18 lacs can apply.Job role: We are looking for someone who can play an active role in planning and...
-
Marketing Automation
7 days ago
Gurgaon, Haryana, India Episeio Business Solutions Full timeResponsibilities: Be responsible for the company's marketing automation journey Create and implement digital marketing automation strategies to increase sales,improve campaigns, and build customer databases Create different automated campaigns based on our customer's personas andcustomer life cycle Ensure our marketing automation campaigns aligns with...
-
B2b Partnership Executive
1 week ago
Gurgaon, Haryana, India Decathlon Full timePermanent contract Fulltime Junior Level No level of education required Omni Sport LeaderMission: To envision the Decathlon India Corporate Partnership project & pen it down. To create sustainable partnerships with Corporates for selling products & gift cards. Source leads and Manage sales pipeline.Meet, onboard, and establish long-term partnerships with...