Marketing Lead

1 week ago

Delhi, Delhi, India Emma Full time
Ready to lead, disrupt and reinvent the sleep industry? We are Emma – The Sleep Company . Created in 2013, we are now the world's largest D2C sleep brand, available in over 30 countries and recommended by many consumer associations in EMEA, APAC, and the Americas. We're pushing the boundaries of technology to transform the world of sleep and we want your help to pull it off.We're a highly ambitious, hard-working team that pushes you to produce your best work yet. We focus on how we approach problems, we chase growth, and set ambitious goals. Want your ideas to have an impact and your career to grow? Then Emma is the right place for you.We are seeking a dynamic and experienced Marketing Lead to join our team and play a crucial role in driving our brand's growth and market presence in India. This position involves close collaboration with the Head of India and global marketing teams to develop and execute a comprehensive long-term marketing strategy. The ideal candidate will oversee and optimize various marketing channels, including digital, social media, email, content, and traditional advertising, ensuring maximum ROI. You will identify growth opportunities, define and implement the customer journey strategy, and will lead a team of marketing professionals, fostering a collaborative and high-performing environment.

What you'll do:

Collaborate closely with the Head of India and other global marketing teams to develop a comprehensive long-term marketing strategy and enhance brand presence. Oversee and optimize all marketing channels, including digital, social media, email, content, and traditional advertising - and analyze channel performance and adjust strategies to maximize ROI. Identify and pursue growth opportunities and explore new channels to expand the business. Define and implement the customer journey strategy, aiming to improve the effectiveness of the marketing funnel. Will lead, mentor, and develop a team of marketing professionals, fostering a collaborative and high-performing environment.

Who we're looking for:

A minimum of 5 years of experience in marketing, with a demonstrated track record in developing and implementing successful marketing strategies. A minimum of 4 years of experience in a leadership role, preferably in managing a marketing team. Proficiency in various marketing platforms and tools, including digital marketing, social media, content management systems, and analytics tools. Demonstrated ability to lead and motivate a team of marketing professionals. Strong analytical skills to interpret marketing data and make informed decisions. Exceptional communication skills, both written and verbal, with proficiency in conveying marketing strategies and results to team members and stakeholders in English. Ability to thrive in a fast-paced, dynamic environment and respond effectively to shifting priorities. Flexibility and adaptability to meet new challenges and embrace changes in the market or within the company. Become an Emmie Emma is transforming the world of sleep - and we want the highest-performing people to help us pull it off. We want you. But only if you're willing to go all in. Only if you're willing to question, disrupt, innovate, and create from the ground up. ​We proudly celebrate diversity. We are an equal-opportunity employer committed to promoting inclusion in our workplace. We consider all qualified applicants for employment without regard to race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.Our aim is to get back to you in a couple of days, however, we are currently receiving a large number of applications and this might lead to a delay in the process. We will get back to you as soon as possible

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