Agm-cvm Campaign Execution
1 week ago
Job Req ID:
Location: Mumbai, IN- Function: Marketing/Digital- About:
- Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India's leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly 'Digital India' by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.
Role
Campaign Execution Lead - Corporate Consumer Marketing
**Job Level/ Designation
M2, AGM
Function / Department
Consumer Marketing
Location
Corporate Office - Mumbai
Job Purpose
Support circle in increasing consumer business revenue, through error free campaign execution. Tracking campaigns & identify opportunities to improve campaign efficiency.
Key Result Areas/Accountabilities
Campaign Operations
- Ensure end to end error free campaign execution in a time bound manner
- Using all communication mediums optimally (SMS/OBD), tracking capacity utilization & planning expansion
Campaign analysis
- Analyze response of all campaigns & publishing results
- Campaign results to include all channels
- SMS /OBD
- Benchmarking across circles on medium/verbiage
Business development /Processes & Compliance
- Developing automated work processes to achieve high level of efficiency and accuracy
- Managing scripts, calendar, frequency and other aspects of communication
Core Competencies, Knowledge, Experience
Graduates/MBA with 4-5 years of experience handling customer campaign
Experience of handling team
Good command over Computers.
Good communication skills, analytical mindset
Must have technical / professional qualifications
Graduate/MBA
Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership
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