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Brand & Strategic Communications Lead

1 month ago

Bengaluru, Karnataka, India Divo Full time

About Divo

Divo is one of India's leading digital media and music companies, now part of Warner Music Group. We operate across three core divisions:

Online Video & Creator Management (YouTube, Meta, OTT)

Music Distribution & Publishing (across 100+ DSPs globally)

Influencer Marketing & Branded Content (3000+ creators, 100+ brands)

We work with some of the biggest creators, studios, music labels, brands, and platforms in India and beyond. Our goal is to build Divo's visibility as a market and thought leader across these domains – and we're hiring for someone who will help make that happen.

Role Overview

We're looking for a self-driven, strategic communications lead who will work directly with the CEO to own and execute all external and internal visibility, positioning, and thought leadership mandates for Divo.

This is a hands-on individual contributor role with cross-functional collaboration – you will work across teams to collect data, identify stories, and craft narratives that showcase Divo's leadership in the digital content ecosystem.

You will drive content, comms, brand perception and CEO positioning across platforms like our website, LinkedIn, media publications, and newsletters.

Key Responsibilities

Brand & Company Positioning

  • Lead the revamp of Divo.in into a modular, SEO-optimized site with dedicated pages for each business division (music, video, influencer/brand)
  • Develop pitch-aligned copy, case studies, and visual references for use across web and B2B decks

Campaign Publishing & Social Media (Organic)

  • Own the LinkedIn publishing calendar for Divo: campaign showcases, wins, announcements, partnerships, festivals
  • Draft and post monthly updates on key campaigns, metrics, IPs, and milestones across business units

Newsletters & Stakeholder Communication

  • Develop and execute monthly newsletters (internal and external editions)
  • Gather updates from internal teams and package into concise, engaging formats

PR & Media Relations

  • Work with our external PR agency to drive monthly coverage in relevant digital/media publications
  • Source and develop pitches for product launches, partnerships, talent onboarding, and CEO interviews

CEO Brand & Thought Leadership

  • Build a content and visibility plan for Divo's CEO across LinkedIn, interviews, speaking engagements, and opinion pieces
  • Ensure consistent positioning of leadership voice aligned with Divo's brand

B2B & Sales Visibility

  • Explore LinkedIn Sales Navigator to identify and connect with relevant brand managers, media leads, and decision-makers
  • Collaborate with internal teams to craft follow-up messages, pitch summaries, and case-study snippets for outreach

Who We're Looking For

Must-Haves

  • 3–6 years experience in brand marketing, content strategy, corporate communications, or digital agency roles
  • Excellent written communication – especially long-form (LinkedIn posts, case studies, newsletters)
  • Strong understanding of media, content, influencer marketing, digital entertainment
  • Comfortable working independently with minimal supervision and high ownership
  • Strategic thinker with execution bias – someone who can identify opportunities and run with them
  • Experience working cross-functionally with design, sales, or product teams

Good-to-Have

  • Exposure to music, creator economy, or digital media agencies
  • Familiarity with tools like Mailchimp, Canva, Notion, Hubspot, LinkedIn Sales Navigator
  • Prior experience working with a founder/CEO or handling C-level communications
  • Ability to coordinate basic design/branding tasks via freelancers

What You'll Get

  • A direct line to the CEO, with the opportunity to shape Divo's positioning and voice in the industry
  • Visibility across music, creator economy, brand campaigns, entertainment marketing, and digital IPs
  • Autonomy to shape your roadmap, write, create, and execute across channels
  • Opportunity to build an industry-leading comms + visibility playbook for one of the most unique content companies in India

Reporting To

CEO, Divo

Type

Full-time | Individual Contributor | Location-Work from office (Bengaluru)