Senior Social Media Manager

3 weeks ago


Goregaon East, India SortMyScene Full time
About the Role

We’re looking for a Senior Social Media Manager who not only knows Instagram inside out but can also bring creative campaigns to life through content planning, on-ground shoots, and smart storytelling. This role is equal parts strategy, creativity, and execution.


Key Responsibilities
  • Own the brand’s Instagram strategy and execution, from content calendars to performance tracking.
  • Plan, coordinate, and conduct photo and video shoots, working with photographers, videographers, and creative teams to get the best output.
  • Create engaging content (reels, posts, stories, carousels) that’s aligned with brand identity and trends.
  • Analyze metrics and insights to refine strategies, improve engagement, and grow community.
  • Work closely with designers, copywriters, and external partners to deliver campaigns end-to-end.
  • Stay ahead of social media trends, platform updates, and content formats.
  • Manage collaborations with influencers, creators, and industry partners.
  • Lead brainstorming sessions and mentor junior team members where required.

Requirements
  • 4–6 years of proven experience in social media management, with a strong focus on Instagram.
  • A creative eye for design, photography, and video content.
  • Hands-on experience in conducting shoots (planning, direction, execution).
  • Strong understanding of social media analytics and growth strategies.
  • Excellent communication, organizational, and leadership skills.
  • Ability to balance creativity with data-driven decision-making.


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