Performance Marketer
2 weeks ago
Designation:
Performance Marketing Manager
Location:
Gurgaon (In-Office)
Experience:
4-5 years
Type:
Full-time
Working days:
6 days with alternate Saturdays work from home
About the Role:
Visa2Fly is looking for a Performance Marketing Manager (B2C) to lead and scale our digital customer acquisition engine. You'll drive strategy and execution across Meta Ads, Google Ads, and SEO to fuel growth for India's leading visa-tech platform.
Key Responsibilities:
Own end-to-end paid performance campaigns across Meta (Facebook, Instagram), Google (Search, Display, YouTube) — from setup to reporting
Build, monitor, and optimize campaigns to drive conversions at an efficient CPA & high ROAS
Develop and manage a robust SEO strategy to grow organic traffic and improve SERP rankings
Work closely with the tech, content, and product teams for landing page optimization and funnel improvement
Manage digital marketing budgets, allocate spend smartly across channels
Conduct A/B testing on creatives, audiences, bids, and landing pages
Build detailed marketing dashboards & reports — track, measure, and communicate performance metrics
What You Bring:
4–5 years of hands-on B2C performance marketing experience
Strong command over Meta Ads Manager, Google Ads, Google Analytics 4, Search Console
Working knowledge of SEO tools — Ahrefs, SEMrush, Screaming Frog, etc.
Strong analytical mindset — comfort with Excel/Google Sheets, Looker Studio, attribution models
Ability to manage multiple projects simultaneously in a fast-paced environment
If the brief brews your interest, reach out to us with your application at careers@visa2fly.com
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