Social Media Marketing Executive – ShopStock
4 weeks ago
Social Media Executive – ShopStock (Automotive B2B Brand) Location: Gurugram (Hybrid) | Type: Full-Time Contract | Experience: 2–3 Years About ShopStock ShopStock is a B2B wholesale auto parts brand catering to professional repair shops, fleet operators, and jobbers in the USA. With a strong focus on competitive pricing, brand partnerships, and innovation, ShopStock is building digital-first marketing strategies to engage professional buyers and expand its footprint. Role Overview We’re looking for a passionate and innovative Social Media Executive to lead ShopStock’s digital and promotional marketing initiatives. The role involves managing email campaigns, social media strategy, website promotions, LinkedIn marketing, and digital communication . This is a hands-on role requiring experience in content creation, campaign execution, and analytics. Over time, the position will expand to support B2C websites within the NewParts Group. Key Responsibilities 1. Social Media & LinkedIn Marketing Develop, schedule, and manage ShopStock’s social media calendar Create and post educational and promotional content (static, carousel, reels/videos) Run LinkedIn ad campaigns targeting B2B professionals Track and analyze campaign performance using platform insights Stay updated on USA automotive B2B digital trends 2. Email Marketing & Automation Plan and execute email campaigns for offers, promotions, and newsletters Work with Mailchimp, Klaviyo, or HubSpot (experience with at least one required) Segment audiences (repair shops, jobbers, fleets) for targeted campaigns Track performance metrics — open rate, CTR, conversions, etc. 3. Website Communication & Promotions Coordinate with the Sr. Manager – ShopStock and Central Design Team to update banners, offers, and landing pages Maintain promotional pop-ups and website visuals to drive conversions 4. Content Creation & Design Create high-quality creatives and short videos using: Adobe Suite (Photoshop, Illustrator, After Effects, Premiere Pro) Canva / Figma for quick designs Filmora / CapCut / Final Cut Pro for video editing Write compelling captions, ad copy, and headlines for the USA B2B audience Ensure consistent brand identity across all platforms 5. Reporting & Collaboration Prepare weekly, monthly, and quarterly performance reports Collaborate with the Sr. Brand Marketing Manager for group-level campaigns Coordinate with the Central Design Team on creative production Gradually extend marketing support to B2C websites under the NewParts Group Required Skills & Qualifications 2–3 years of experience in social media, email marketing, or digital marketing Prior experience with a USA-based automotive/e-commerce company preferred Strong understanding of USA B2B and B2C digital markets Hands-on with: Social Tools: LinkedIn Campaign Manager, native scheduling tools Email Tools: Mailchimp, Klaviyo, HubSpot, Constant Contact Design Tools: Adobe Creative Suite, Canva, Figma, Filmora/CapCut Education: B.Tech / MBA / Digital Marketing specialization Excellent English communication (written and verbal) Self-motivated, detail-oriented, and deadline-driven Willingness to work in a hybrid setup Key Attributes Passionate about digital marketing and innovation Creative, proactive, and solution-driven Strong execution and analytical mindset Team player with ownership mentality Long-term thinker, eager to grow within the organization #DigitalMarketing #SocialMediaExecutive #AutomotiveIndustry #B2BMarketing #ShopStock #GurugramJobs #MarketingJobsIndia
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Gurugram, India Newparts, Inc. Full timeSocial Media Executive – Shop Stock (Automotive B2 B Brand)Location: Gurugram (Hybrid) | Type: Full-Time Contract | Experience: 2–3 YearsAbout Shop StockShop Stock is a B2 B wholesale auto parts brand catering to professional repair shops, fleet operators, and jobbers in the USA. With a strong focus on competitive pricing, brand partnerships, and...
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