Head - Marketing & Communications - BFSI (7-18 yrs)

4 weeks ago


MumbaiNavi MumbaiThane, India iimjobs Full time

Head of Marketing and Communications


We have an Excellent opportunity for Head of Marketing and Communications with one of our leading financial services Client in Mumbai.

Roles & Responsibilities:

- Develop, implement and monitor brand and marketing strategy and plans, product concepts and promotional programmes for the group as a whole and for each business vertical to drive interest and sales

- Responsible for all aspects of internal and external corporate communications

- Generate revenue by increasing sales through successful marketing for the entire organization, using ATL and BTL activities across online and offline channels

- Consistently identifying new or expanded revenue opportunities and strategising the implementation of plans.

- Overseeing the corporate website, seo, email marketing, performance and social media marketing, affiliate marketing, content strategy, public relations, advertising, events and creative design

- Work with vendors, agencies and other stakeholders involved in brand marketing, end to end, to ensure smooth execution of planned marketing campaigns

- Manage a team of marketing professionals: digital team, brand managers, design, social media, content writers, PR, and executives, to ensure all marketing campaigns are in alignment with the core brand message

- Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).



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