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Performance Marketing Manager

2 months ago

New Delhi, India Mulmul Full time


Role Description

  • This is a full-time on-site role as a Performance Marketing Manager located in New Delhi. As a Performance Marketing Manager at Mulmul, you will be responsible for overseeing performance marketing campaigns across various digital channels. Analyze data to identify trends and opportunities for improvement & to achieve the highest possible return on investment .
  • Ensure monitoring & reporting on channels like Meta, Google, and other affiliate partners.
  • Conducting market research on the latest trends in digital marketing.
  • Researching competition ads, communication, offers, and preparing actionable plans.
  • Collaborating with internal and cross-functional teams.
  • Learning and utilizing analytics tools to identify anomalies and trends.
  • Conducting timely meetings with Agencies to discuss performance and actionable strategies for optimization .
  • Share reports/analysis with Management.


Qualifications

  • Proven experience in performance marketing, preferably in the fashion or retail industry
  • Strong understanding of digital marketing channels, including paid search, display advertising, social media advertising, and email marketing
  • Experience with marketing analytics tools and data-driven decision making
  • Excellent analytical and problem-solving skills
  • Strong communication and collaboration abilities