Performance marketing
2 weeks ago
Company Description
Digify Digital is a renowned digital marketing agency in Dubai, offering a wide range of services including paid media, UI/UX designs, digital strategy, eCommerce, and website design & development. We are dedicated to delivering exceptional digital experiences across the consumer journey to drive measurable success for our clients.
This is a full-time on-site role for a Performance Marketing expert. The Performance Marketing expert will be responsible for creating performance based digital marketing campaigns for generating leads and Ecommerce conversions.
Key Skills
- Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI.
- Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
- Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
- Understand new and relevant KPI metrics requirements for performance management and optimization purposes.
Qualifications
- Previous work experience in execution on social, search, or other performance-oriented channels.
- In-platform execution experience setting up campaigns in Facebook ads manager, Google Ads, Snapchat Ads
- Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
- Bachelor's degree in Marketing, Business, or related field
- Advanced Google Ads and Analytics certification is must
Skills
- Performance Marketing
- Digital Marketing
- SEM & SEO
- Paid Search
- Competitive Analysis
- Marketing
- Display Advertising
- PPC
- Marketing Automation
- Reporting
Key Requirement:
- Solid background and experience working within Ecommerce industry/clients for driving strong revenue via paid ads.
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