Performance marketing

1 week ago


New Delhi, India Digify Digital Full time

Company Description

Digify Digital is a renowned digital marketing agency in Dubai, offering a wide range of services including paid media, UI/UX designs, digital strategy, eCommerce, and website design & development. We are dedicated to delivering exceptional digital experiences across the consumer journey to drive measurable success for our clients.


This is a full-time on-site role for a Performance Marketing expert. The Performance Marketing expert will be responsible for creating performance based digital marketing campaigns for generating leads and Ecommerce conversions.


Key Skills

  • Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI.
  • Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
  • Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
  • Understand new and relevant KPI metrics requirements for performance management and optimization purposes.


Qualifications

  • Previous work experience in execution on social, search, or other performance-oriented channels.
  • In-platform execution experience setting up campaigns in Facebook ads manager, Google Ads, Snapchat Ads
  • Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
  • Bachelor's degree in Marketing, Business, or related field
  • Advanced Google Ads and Analytics certification is must


Skills

  • Performance Marketing
  • Digital Marketing
  • SEM & SEO
  • Paid Search
  • Competitive Analysis
  • Marketing
  • Display Advertising
  • PPC
  • Marketing Automation
  • Reporting

Key Requirement:

  • Solid background and experience working within Ecommerce industry/clients for driving strong revenue via paid ads.



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