Content Specialist
1 month ago
· Develop an understanding of the product and domain that Gathr operates in to convert technical inputs from product owners into clear and insightful content for internal and external consumption.
· Own the content and design of all marketing collateral including the website, product user guide, explainer videos, case study interview videos, etc.
· Collaborate with Product, Sales, and Operations teams to develop high impact, data-driven content asset.
· Build SEO-optimized content in the form of landing pages, blogs, case studies, whitepapers, brochures, datasheets, e-books, articles, and social media posts regularly
· Partner with Design to deliver best-in-class visual content assets for email campaigns, landing pages, social media, and the press.
· Enable thought leadership: Stay on top of the latest domain trends to ensure our content is contextual, relevant, compelling, and data-driven enough to drive engagement within our target markets.
Roles & Responsibilities:
· Develop an understanding of the product and domain that Gathr operates in to convert technical inputs from product owners into clear and insightful content for internal and external consumption · Own the content and design of all marketing collateral including the website, product user guide, explainer videos, case study interview videos, etc.
. · Collaborate with Product, Sales, and Operations teams to develop high impact, data-driven content asset.
· Build SEO-optimized content in the form of landing pages, blogs, case studies, whitepapers, brochures, datasheets, e-books, articles, and social media posts regularly
· Partner with Design to deliver best-in-class visual content assets for email campaigns, landing pages, social media, and the press.
· Enable thought leadership: Stay on top of the latest domain trends to ensure our content is contextual, relevant, compelling, and data-driven enough to drive engagement within our target markets.
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