Business Development Intern

1 week ago

Coimbatore, India Arré (U Digital Content Pvt Ltd) Full time

About Arré

Arré is one of India’s leading digital content and media-tech brands that is home to Arré Studio, which produces and publishes original content with professional creators across genres, languages, formats, & platforms, reaching more than 300Mn people and Arré Voice, a women-first short audio app aimed at building a new generation of creators. Through Arré Voice and Arré Studio, Arré is building a social content ecosystem that straddles amateur and professional creators.


Why Join Arré Voice?

  • You will be a part of high-octane, super-ambitious growth environment
  • You will be building an entire social media platform/app from scratch, that is voice led - a first from India.
  • Diverse team with members representing disciplines across Product, Engineering, Content and marketing


Role - Business Development for Tamil Communities

  • We are looking for a performance oriented individual who will build the largest network of Tamil speaking women on the Arré Voice app.
  • To be right for this role you must have some experience of sales and business development (min 1-2 years) and have worked in a targets driven environment (where KRA has been revenue or number of customers/ users).
  • You should be living in some part of Tamil Nadu (preferably Coimbatore) and understand the local culture and ecosystem.
  • This role will work closely with our product and content teams to scale the product via carefully coordinated marketing campaigns and messaging.


Job Description

  • Identify the right audience groups for our app (Tamil speaking women segments)
  • Identify creative and cost effective ways to reach them (whatsapp groups, partnerships with women-focused small businesses, women-focused publishers, offline activation in women’s colleges, women-focused NGOs and more).
  • Sell the app to such stakeholders to bring in communities of women on the app.
  • Work with the Arré marketing team to co-develop messaging & pitch material for such audience
  • groups.
  • Achieve audience onboarding & engagement targets, within pre-set budgets.


Pre-requisite Skills

  • Enthusiasm that changes the world :)
  • Sales/ BD skills
  • Excellent communication & interpersonal skills
  • Ability to hustle and create a new market
  • Ownership over work & targets
  • The itch to always be learning
  • Basic Excel, Word and PPT


Qualifications

  • Graduate or Postgraduate degree
  • Fluency in English & Tamil



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