Business Head for B2B Marketplace

3 weeks ago

Greater Kolkata Area, India Client of Estalvis Advisors Private Limited Full time

Position-76-Business Head for B2B Marketplace (Livestock & Aquaculture)


Job Description:


Seeking a candidate for an agricultural input marketplace dedicated exclusively to livestock farmers. The business head will be responsible for developing, executing and refining the strategy to acquire and service business in the geography. The role would work closely with Sales Heads, Product Heads and would involve in developing and growing relationships with Small, Medium and Large manufacturer and retailer.


Job Responsibilities:


  • Manage P&L
  • Develop business strategies for both buyer and seller on-boarding and execute the same with the central business function
  • Acquire SME, Mid-sized companies and Large Enterprises to join online platform of the company.
  • Minimize investment by managing the cost of acquisition (COCA)
  • Design and execute Buyer & Seller engagement process to ensure customers are actively engaged with the platform
  • Instill buyer & seller service orientation amongst the team, thus maximize revenue by ensuring buyers repeat orders.
  • Collect business needs of the businesses and work with the product team to define the product improvement plan and feature bundling to meet the needs of a larger set of buyers
  • Hire, train and retain a team of people to meet and advise the vendor on their digital business promotion strategy and build lasting relationships with vendors and customers
  • Design product and pricing strategies to acquire more customers
  • Willingness to dive deep in understanding the product, business, and competitive landscape
  • Evaluate the competitor information and create strategy to keep company ahead of the competitor
  • Work with the digital agency to do active digital marketing on top of physical marketing strategy
  • Derive multi-year business plan


Skills Required:


  • 5+ years of experience as Business Head position in any b2b marketplace organization
  • 10+ years of experience in Sales & Marketing
  • Experience of handling a P&L
  • Hands on experience of meeting CXO’s/ Owners/ Promoters and making product presentations, negotiating commercial aspects of the proposed solutions, closing sales, maintaining relationships and presenting progress reports
  • Excellent communication skill
  • Strong listening, questioning and networking skills
  • MBA from any of the top tier colleges would be preferred


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