Senior Associate

3 weeks ago

Mumbai, India Upstox Full time

Location:

 Mumbai
Job description summary:
Develop, plan & execute marketing B2B campaignsManage the Partner business by planning and executing online & offline campaigns and promotionsHave knowledge of Marketing automation tools like CleverTap, Airship, WordPress & GupshupMeasure and report performance of all marketing campaignsPlan and execute new product launchesMonitor competitor's activities through print, TVC advertisements, Social media, and data analysis, as well as current market performance and trendsHave a creative approach & aptitude to evaluate the campaign and should be strategic in driving campaign through consumer’s insightPlan and deliver innovative content across all media platforms.Create content including design and copywriting for digital ads and related marketing collaterals.
Meet your team: You will work closely with the AP Sales team, Growth & Marketing team, Content team and Product team.
Your way to impact: Be self-driven / quick starterHave an ownership mindsetAggressively drive and deliver results
In your day-to-day role you will: As a Senior Associate Marketing, your responsibilities will include strategizing and executing new product launches, overseeing Partner business through comprehensive online and offline campaigns, promotions, as well as analyzing and reporting on the performance of all marketing initiatives.
What do you need to bring? MBA degree in Marketing (added advantage).Min. 4 years' experience in a marketing or brand management roleExperience in the finance industry or working in an agency would be an advantagePossess strong communication skills in both English and Hindi languagesProactive, result-driven and presentable

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