Digital Marketing Manager
3 weeks ago
SkillEnable Edutech Private Ltd.is the parent company of Academy of Vedic Vidya. Academy of VedicVidya specializes in employabilityfocused Occult Science coursesand has established a strong presence pan India throughstudentfriendly classes taught by qualified trainers. Digitalmarketing is critical for lead generation client reputationbuilding and overall revenue growth in this new segment of theEdutech industry.
Role andResponsibilities:
The Digital MarketingManager will be responsible for:
- Planning andexecuting all digital marketing including SEO/SEM marketingdatabase email social media and display advertisingcampaigns.
- Designing building and maintainingthe social media presence.
- Measuring andreporting the performance of all digital marketing campaigns andassessing them against goals (ROI andKPIs).
- Identifying trends and insights andoptimizing spend and performance based on theinsights.
- Evaluating emerging technologiesproviding thought leadership and perspective for adoption whereappropriate.
- Managing budget and allocatingresources for digital marketinginitiatives.
The ideal candidate shouldhave:
- A Bachelors degree in Marketing Businessor a related field. An MBA is preferred.
- Atleast 5 years of proven experience in digital marketing in aleadership role.
- Knowledge of paid campaigning(PPC FB Ads Google Ads).
- Creative thinking andproblemsolving abilities.
- Strong projectmanagement skills.
- Uptodate knowledge ofdigital marketing trends and best practices.
- Apassion for the Edtech sales/educationsector.
- A proactive approach with the abilityto work individually under pressure to achieve desiredresults.
- An ownership mindset and capabilityfor analytical thinking and problemsolving with a focus onintegrity andcustomercentricity.
Perksand Benefits:
Compensation: As Per IndustryStandard
Paid Time Off
resourceallocation,roi,digital marketing,lead generaion,social mediamarketing,budget management,seo,problem-solving,ppc,analyticalthinking,fb ads,marketing database,google ads,social and websitemetrics,paid campaigns,email marketing,display advertising,projectmanagement,digital marketing strategy,online marketing,zohocrm,sem
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