Digital Marketing Specialist

3 weeks ago


Sany, India xylemlearning Full time
JobOverview

We are seeking a Digital MarketingSpecialist for our company. You will be leading our digitalmarketing team. You should use the latest digital media strategiesand tools for marketing purposes.

Onlinemarketing management would be the core duty of this job. You willbe required to publish blogs video logs websites articles etc. Youwill work out towards promotions and advertise our company and ourproducts.

By joining us you should be able toenhance our clientele and promote the companysvision.

Responsibilities
  • Developdigital media strategies with business goals aligned with thecompanys vision.
  • Create digital contentincluding websites blogs articles animated explainer videosetc.
  • Establish our online presence and createbrand awareness.
  • Run day to day social mediaand search engine optimization audits to ensure best practices arebeing used.
  • Maintain SEO regular keywordresearch and other best practices.
  • Create aunique brand identity online.
  • Create visualconcepts for promotional activities.
  • Create andmonitor Google Ads marketing campaigns and coordinate with thegraphics team to create engaging displayads.
  • Spread the companys message through socialmedia and other online mediums.
  • Increase thecompanys sales through onlinemarketing.
  • Improve customer engagement usingvarious marketing strategies.
  • Supervise ROI andKPIs.
Requirements
  • BScdegree in Marketing or similar field.
  • Provenwork experience as a Digital Media Specialist or Digital MarketingManager.
  • Professional certifications likeDigital Marketing Fundamentals and Digital Brand Management will bean advantage
  • A portfolio mentioning theprojects undertaken so far would bepreferred.
  • Handson experience in digitalmarketing software including Hubspot Active Campaign GetResponseetc.
  • Knowledge of basic HTML and webpublishing.
  • Quality content generation andmanagement skills.
  • Effective leadership andtime management skills.
  • Strong written andverbal communication skills.
  • Outstandinganalytical skills.
  • Attention todetail.
  • Ability tomultitask.


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