Manager - Content and Digital (Corporate Branding)
4 weeks ago
Job Description: Manager Corporate Branding
Unique Job Role
Manager Corporate Branding
Function
Marketing
Reporting to
Head – Corporate brand
Business
Corporate
Grade
Date
---
Job Details
To define the corporate brand aligned to the business requirements and strategy of the firm and develop brand initiatives to promote the defined corporate brand
External Interfaces
Internal Interfaces
• Vendors
• Senior management team
• Business SPOCs
• IT team
Job Requirements
Education
• MBA in marketing
Relevant Experience
• 4 – 5 years of relevant experience with client / agency experience
Behavioural Skills
• Business Savvy
• Ability to nurture relationships
• Ability to influence for impact
• Accountability
• Curious
• Passionate
Knowledge
• Knowledge of marketing planning process
• Knowledge of the Products
• Local/regional competition across customer segments
• Applicable policies for customers
• Knowledge of media houses
Process Contributions
Process Contribution
Process Outcome
Performance Measure
Marketing : Marketing Services : Annual Operating Plan
1. Provide inputs in the development of the annual operating plan based on the corporate and social media plan
· Inputs for annual operating plan
· Adherence to timelines and guidelines
Marketing : Marketing Services : Corporate brand planning
1. Undertake discussions with appropriate stakeholders and conduct research to identify the themes with regards to corporate branding for Titan
2. Analyse the emerging themes and develop the corporate branding pillars / values for Titan in agreement with the leadership team
3. Develop the brand brief for the vendors and evaluate the plan developed by the vendor
4. Disseminate the content pieces across the corporate brand’s various channels
· Corporate branding theme
· Brand brief
· Branding plan & calendar
· Adherence to timelines
· Adherence to Titan brand guidelines
Marketing : Marketing Services : Social media planning
1 Create the social media plan/calendars based on the existing/new buckets and the overall social media strategy
2 Develop the brand brief for the vendors and evaluate the plan developed by the vendor
3 Write, or work with the agency partners to create relevant content pieces
4 Understand and collate analytics to evaluate the performance and suggest the necessary way forward
· Brand brief
· Social media plan & calendar
· Adherence to timelines
· Adherence to Titan brand guidelines
Marketing: Marketing Services: Corporate Branding & Social media plan Execution
1. Coordinate with the vendors to identify appropriate opportunities for executing the plan as per the guidelines
2. Programme management of the corporate branding initiatives to completion as per the agreed statement of work
3. Analyse the feedback from appropriate sources regarding the effectiveness of the initiatives and undertake appropriate action based on the same
· Execution of corporate brand / social media plan
· Adherence to timelines
· Adherence to statement of work
· Brand engagement score
· Budget allocation in line with the plan
Marketing : Marketing Services : Corporate website management
1. Liaison with appropriate stakeholders to develop / update of the content for the corporate website on a periodic basis
2. Understand and collate analytics to evaluate the performance and suggest the necessary way forward
3. Coordinate with the IT team for the maintenance of the corporate website as per the guidelines
· Timely update of corporate website
· Adherence to timelines
· Engagement score
Marketing : Marketing Services : Vendor management
1. Identify the various vendors to partner with the firm based on their offerings, expertise, alignment to the requirements, etc.
2. Manage the relationship with the vendor on an ongoing basis to ensure that the plan is executed as per the statement of work
· Vendor identification as per requirements
· Management of vendors
· Adherence to Statement of Work
-
Brand Manager
6 days ago
Bengaluru, India PeopleLogic Full timeAbout the CustomerCompany is an Indian company that mainly manufactures luxury fashion accessories such as jewelry, watches and eyewear.About the RoleDesignation : Brand managerWork Location: BangaloreWork Experience: 4 - 9 Years of experienceThis business-critical role will drive strategic thinking and execution excellence through brand marketing across...
-
Digital Content Writer
4 weeks ago
Bengaluru, Karnataka, India Quest Business Solution Full time**About The Role** The Digital Content Writer will help move our business forward by creating dynamic digital experiences that drive leads to compnay's websites through compelling, optimized written content. It is an exciting time to be a part of our Corporate Digital Marketing team as we work to unify our global and regional business units and practice. As...
-
Brand Manager
6 days ago
Bengaluru, India PeopleLogic Full timeAbout the CustomerCompany is an Indian company that mainly manufactures luxury fashion accessories such as jewelry, watches and eyewear.About the RoleDesignation : Brand managerWork Location:BangaloreWork Experience:4 - 9 Years of experienceThis business-critical role will drive strategic thinking and execution excellence through brand marketing across...
-
Corporate Communications Executive
6 days ago
Bengaluru, India Torry Harris Full time**Who are we?** We are a twenty-year-old successful company that behaves like a start-up. We are Torry Harris Integration Solutions, a firm dedicated to bringing Integration services and digital products to enterprise and government clients. Our experience, expertise and success are in digital transformation. We build and deliver platforms for digital...
-
Digital Content Writer
2 weeks ago
Bengaluru, India Gallagher Full timeOverview The Content Writer will work alongside a team of writers to plan, develop and publish written content pieces to support Gallagher trading divisions to achieve their growth objectives. The diversity and breadth of content produced by the Content Writing team will complement revenue growth and content marketing campaigns driven locally by trading...
-
Manager - Corporate Communications
4 weeks ago
Bengaluru, India TE Connectivity Full timeAt TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world. Job Overview Lead Internal communication and employer brand activities across TE India locations with close co-ordination with the location leads and global teams. In addition will be the...
-
Marketing Manager
4 weeks ago
Bengaluru, India Infosys Full timeEmployer Branding Role at InfosysAn integral part of the central employer branding team at Infosys, this role reports into the global head of employer brand team. this global role entails taking on talent branding & marketing and related employer branding activities. The candidate must leverage their knowledge of the marketing discipline to design,...
-
Brand Manager
6 days ago
Bengaluru, India PeopleLogic Full timeAbout the Customer Company is an Indian company that mainly manufactures luxury fashion accessories such as jewelry, watches and eyewear. About the Role Designation : Brand managerWork Location: BangaloreWork Experience: 4 - 9 Years of experience This business-critical role will drive strategic thinking and execution excellence through brand marketing...
-
Brand Manager
5 days ago
Bengaluru, India PeopleLogic Full timeAbout the Customer Company is an Indian company that mainly manufactures luxury fashion accessories such as jewelry, watches and eyewear. About the Role Designation : Brand managerWork Location: BangaloreWork Experience: 4 - 9 Years of experience This business-critical role will drive strategic thinking and execution excellence through brand marketing...
-
Brand Manager
6 days ago
Bengaluru, India PeopleLogic Full timeAbout the Customer Company is an Indian company that mainly manufactures luxury fashion accessories such as jewelry, watches and eyewear. About the Role Designation : Brand manager Work Location: Bangalore Work Experience: 4 - 9 Years of experience This business-critical role will drive strategic thinking and execution excellence through...
-
Manager-Brand Management
4 weeks ago
Bengaluru, India Titan Company Full timeJob Description:Job DescriptionUnique Job Role Brand Manager - Zoya Function Marketing Reporting to Head- Marketing, ZoyaBusiness Corporate Level L6 DateJob DetailsLead the Consumer understanding, Brand positioning, Collection Concepts, & Campaign management for ZoyaEstablishing Zoya as the leading aspirational brand in the fine jewellery category. Thereby...
-
Brand & Content Strategist
7 days ago
Bengaluru, Karnataka, India IBM Full timeIntroduction At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most...
-
Manager - Corporate Communications
4 weeks ago
Bengaluru, Karnataka, India TE Connectivity Full timeAt TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world. Job OverviewLead Internal communication and employer brand activities across TE India locations with close co-ordination with the location leads and global teams. In addition will be the single point of...
-
Sr. Manager
4 weeks ago
Bengaluru, Karnataka, India Cognizant Technology Solutions Full timeSenior Manager, India Corporate Communications – Location: IndiaJob Description Cognizant is expanding its India Communications team and looking for a dynamic, highly skilled communicator to craft and execute communications strategies externally, aligned with the business objectives. The candidate will bring a passion for storytelling and lead an...
-
Digital Marketing Lead – Brand Communications
2 weeks ago
Bengaluru, India Infosys Full timeJob Title: Digital Marketing Lead – Brand Communications (Marketing Manager)Location: BangaloreRole Summary:We are seeking a highly experienced and passionate Digital Marketing leader to join our dynamic marketing team. As the ideal candidate, you should possess a deep understanding and enthusiasm for digital marketing, brand building, and content...
-
Brand manager
4 days ago
Bengaluru, India PeopleLogic Full timeAbouttheCustomer Companyisan Indian company that mainly manufactures luxury fashionaccessories such as jewelry watches and eyewear. AbouttheRole Designation:BrandmanagerThisbusinesscritical role will drive strategic thinking and executionexcellence through brand marketing across traditional and digitalchannels measurement reporting &...
-
Digital Content Writer
5 days ago
Bengaluru, India HikeOn Technologies Private Limited Full timeOverview:Join our dynamic team as a Digital Content Writer and contribute to our projects at a US-based, international e-commerce company specializing in the hospitality industry. We are seeking a creative, persuasive writer with 1-3 years of experience who is adept at digital content creation, particularly in e-commerce and sales-oriented environments. This...
-
Sr. Manager
2 weeks ago
Bengaluru, India Cognizant Full timeThe role will involve collaborating with cross-functional teams, working proactively with various stakeholders across the organization and driving campaigns in an exciting, fast-paced environment. Roles & Responsibilities ·Identify opportunities to elevate the company’s presence. ·Deliver outcomes with a strong content strategy and media...
-
Marketing Manager
4 weeks ago
Bengaluru, India Infosys Full timeEmployer Branding Role at InfosysAn integral part of the central employer branding team at Infosys, this role reports into the global head of employer brand team. this global role entails taking on talent branding & marketing and related employer branding activities. The candidate must leverage their knowledge of the marketing discipline to design,...
-
Marketing Manager
4 weeks ago
Bengaluru, India Infosys Full timeEmployer Branding Role at InfosysAn integral part of the central employer branding team at Infosys, this role reports into the global head of employer brand team. this global role entails taking on talent branding & marketing and related employer branding activities. The candidate must leverage their knowledge of the marketing discipline to design,...