Sales Development Representative

1 month ago


Bengaluru, India Genetec Full time

Location: Bangalore 

About Genetec India: 

Leading technology provider of business intelligence, unified physical security, public safety, and operations. Genetec develops open-platform software, hardware, and cloud-based services for the physical security and public safety industry. Its flagship product, Security Center, unifies IP-based video surveillance, access control, and automatic license plate recognition (ALPR) into one platform. A global innovator since 1997, Genetec is headquartered in Montreal, Canada, and serves enterprise and government organizations via an integrated network of resellers, integrators, and consultants in over 159 countries. Genetec was founded on the principle of innovation and remains at the forefront of emerging technologies that unify physical security systems. 

Job Description: 

As a Sales Development Representative (SDR) at Genetec India, you will play a crucial role in building and expanding our customer base. You will be responsible for generating and qualifying leads, ultimately contributing to the growth of our sales pipeline. This position is ideal for those who are motivated, highly organized, and have a passion for engaging with potential customers. 

What Your Day Will Look Like: 

Lead Generation: Become highly proficient using Lead Generation tools, such as LinkedIn Sales Navigator, Lusha, etc to extract contacts and create accurate and targeted lists of prospects.  Prospecting: Follow prospecting plans and best practices to execute engagement strategies utilizing email, phone, and social selling techniques. Your ability to craft compelling messages and initiate meaningful conversations will be essential.  Engagement and Conversation: Acquire sufficient knowledge and understanding to manage conversations with executives, decision makers, and other stakeholders in target accounts with the goal of scheduling a sales meeting. You will be a key representative of Genetec India and must be well-versed in our products and solutions.  Lead Qualification: Assist Account Executives by moving along qualified leads through the sales cycle. You will be responsible for identifying the leads with the highest potential and ensuring a seamless handover to the sales team.  Market Intelligence: Stay informed about industry trends, competitors, and market developments. Share insights and feedback with the marketing and sales teams to improve targeting strategies. Your observations and research will be vital in keeping our strategies current and effective.  Inbound Lead Management: Manage inbound leads with a prioritization strategy, ensuring that each lead is promptly and appropriately handled. Your goal is to qualify inbound leads efficiently Demand Creation: Source new sales opportunities through conversations with outbound prospects using calls, chats, emails and LinkedIn messages in the accounts allocated to you. Achieve your qualified lead quota. Identify key decision-makers and/or key influencers within an organization across many different departments. Maintain and expand your database of prospects. 

Qualifications: 

Bachelor's degree or equivalent work experience.  5-7 years of proven experience in a sales development or similar role in B2B environment  Excellent communication skills, both written and verbal  Experience in executing ABM / Account based Marketing campaigns  Familiarity with CRM and sales prospecting tools. Experience in Microsoft Dynamics and Outreach is a plus  Strong organizational and time management skill  Self-motivated, driven, and able to work independently  Passion for technology and the security industry is a plus. 

If you are passionate about driving sales growth, engaging with prospects, and helping a leading security and technology company expand its presence in India, we want to hear from you. Join Genetec India and be a part of a company that is dedicated to making the world a safer, smarter place. 



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