Senior Digital Strategist

6 months ago


Mumbai, India Adobe Full time

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. 

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours

What You'll Do

Client facing business discovery workshops and billable project consulting executions covering Growth & Performance Marketing, Marketing Funnel optimization, Campaign & Journey improvements, increased customer acquisition, conversion and revenue growth across digital channels Consult and improve clients Personalization strategies and outcomes leveraging and executing on: a) Marketing Analytics & Data Strategy , b) improved and optimized Customer Journeys & c) Content Supply Chain strategies. Understand and become a business practitioner and consultant of Adobe’s Digital Experience Products covering Marketing , Commerce & Experience. Work internally with Delivery & Solution consultants to engage with clients directly and deliver best business outcomes to clients’ Marketing, Digital and Technology teams. Work closely with Adobe’s Services Sales to create new opportunities for Services Consulting & Professional services sales in existing accounts on with new clients.

What You'll Need To Succeed

Minimum 10-12 years’ experience with excellent client facing Consultative approach to Marketing, Customer Experience & Commerce improvements with superlative communication & presentation skills. Expertise In Growth & Performance Marketing advisory consulting covering Campaign performance , segmentation, planning, Workflow, A/B tests, Analytics and journey improvements. Hands on , deep expertise in Data Analysis & data strategy, customer experience to uncover insights and drive digital adoption with clients Customer Experience consulting expertise covering Design Thinking CX Workshops, Persona definition, Customer Journeys maps & funnel optimization Personalization & Content Supply Chain knowledge covering B2C Content Marketing- content planning, asset Management, scaling, tagging, to design to journeys, execution & analysis.

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