Area Sales Manager-Cross Sell

4 months ago


Surat, India IDFC FIRST Bank Full time

Role/ Job Title: Area Sales Manager - Home Loans 

Function/Department:  Retail Banking

Roles & Responsibilities:

Acquisition of Home loan customers in the identified segment and reference generation from the specified catchment area. Grow the asset under management base for home loan lending solutions and ensure that the overall revenue, cost, profitability and portfolio quality targets are met. Collaborate with the product head home loan to ensure that the customers are offered the best-in-class solutions funding or multi-funding requirements and key direct sales team are appropriately incentivized. Design channel mix strategy and develop constructive relationships with digital marketplace partners and key alliances. Design a fulfilling customer journey leading to customer delight and making IDFC FIRST their banking partner of choice. Oversee distribution channel success through relationship manager training, enablement, integration of alliance channels, improved turnaround time, focused intervention on low productivity locations etc. Ensure the successful adoption of internal compliances and regulatory framework across the business. Collaborate with the Head of Collections to drive down the net credit loss and delinquency metrics.

Education Qualification (Fulltime): Any Graduate

Post-graduation: MBA, PGDM

Experience: 5 to 10 years of experience in home loans.



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