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Brand Marketing

3 months ago

Mumbai, India Prasuma Full time
Job Title:Group Brand Manager/ AssistantManagerLocation:MumbaiExperience:7 years minimum Are you food obsessed Do you dream aboutdinner while eating lunch Do you think consumers deserve more fromFood Brands in India Are you excited by driving a dynamic highgrowth businesses and Brand creation We are on the hunt for a Brandcreator to continue to build India s Most innovative Food Brand inthe Frozen and Chilled space Prasuma. Why Prasuma 1stIndian Frozen Food Brand to win an International TasteAward Committed to creating sensationalfood using the freshest & finest ingredients. Innovators and category creators at thecutting edge food technology. Pioneer of the Fresh &Chilled Deli Meats segment in the region. Over almost 40 years of product and service excellence among topmodern retail outlets restaurants and chefs nationwide. Work culture of mentorship following bestpractices and freedom to try things that AboutyouWe need someone with areal eye for detail a passion for exceptional food for buildingbrands and with loads of creativity driven by their own inner fire.A business acumen along with impeccable communication skills willhelp you succeed. KeyQualities Self StarterEntrepreneurial Spirit Customer Obsession Attention to detail Execution rigour Team player Performance focussed Problem solver Ability to thrive indynamism Organizational Skills KeyResponsibilities MarketingCalendar New launch Development &Innovation Calendar Digital Online OfflineLaunch and Brand Campaigns MarketingBudgeting & P&L management Social media accounts across LinkedIn Facebook Instagrametc. Collaborate with Chefs Influencers andBrands Drive PR while working closely witha PR agency Report on key brand metrics on amonthly basis Design conduct and analyseconsumer research and brand health trackingStudy and analyse current trends in market and implement strategiesto drive brand sales growth Brainstorm newgrowth opportunities

brandmarketing,campaigns,business acumen,marketing activation,brandhealth tracking,fast-moving consumer goods (fmcg),food &beverage