Email Marketing Executive
3 days ago
Job Title: Email Marketing Executive
Location: Panchkula
Department: Marketing / Digital Marketing
Experience Required: 6 Months – 1.5 Years (Email Marketing / Digital Campaigns)
Office Timing: 1:30 PM – 10:00 PM (Work from Office)
Key Responsibilities:
- Plan and execute email marketing campaigns to promote products, services, or events.
- Create engaging email content, subject lines, and call-to-actions.
- Manage and segment email lists to target the right audience.
- Monitor campaign performance (open rates, CTR, bounce rate, conversions).
- Conduct A/B testing to improve subject lines, templates, and content.
- Work with Business Development team to generate and nurture leads.
- Ensure compliance with email marketing laws and best practices (CAN-SPAM, GDPR).
- Optimize email campaigns for deliverability and engagement.
- Coordinate with design/content team for attractive email templates.
Requirements:
- Bachelor's degree in Marketing, Communications, or related field.
- Hands-on experience with email marketing tools (Mailchimp, HubSpot, Sendinblue, etc.).
- Good knowledge of lead generation, segmentation, and automation.
- Strong writing and communication skills.
- Analytical mindset with the ability to interpret campaign data.
- Basic knowledge of HTML/CSS for email templates (preferred but not mandatory).
Key Skills:
- Email Campaign Management
- Marketing Automation
- Lead Generation & Nurturing
- Copywriting & Content Creation
- Data Analysis & Reporting
- A/B Testing
What We Offer:
- Opportunity to work on global campaigns.
- Learning and growth in digital marketing tools.
- Competitive salary and performance-based incentives.
- Friendly and collaborative work environment.
Job Type: Full-time
Pay: ₹15, ₹40,000.00 per month
Language:
- English (Preferred)
Work Location: In person
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