Senior Sales Manager, Hydraulic Cylinders

Job title

Senior Sales Manager, Hydraulic Cylinders (Hyderabad)

Reporting to

Divisional Operational Head/Managing Director or CEO

Age: Years

Location: Patancheru, Hyderabad, Telangana State, India

Job summary

The Senior Sales Manager will be responsible for leading the transformation and complete rebuild of the company's sales department. The primary objective is to drive exponential revenue growth by recruiting, training, and inspiring a high-performing team of young sales professionals. The manager will develop and implement innovative sales strategies to establish a dominant market presence for our hydraulic cylinders in and across India for domestic sales and overseas for export sales, overcoming legacy practices with fresh perspectives.

Detailed roles and responsibilities

Strategic sales leadership and planning

• Market penetration: Design and execute a comprehensive market entry and expansion strategy, targeting key industrial, mobile, defence and other related sectors for hydraulic cylinders in all regions.
• Sales process development: Create and implement a new, modern sales process that leverages CRM technology and data-driven insights. This has to replace outdated methods and drive efficiency.
• Target setting and forecasting: Establish clear, aggressive, yet achievable sales targets. Continuously monitor market trends and analyse sales data to provide accurate forecasts to senior management.
• Technical sales support: Act as the highest point of technical contact for major clients, providing expert application engineering and technical support for hydraulic cylinder products.

Team building and motivational leadership

• Recruitment and mentoring: Lead the recruitment of a new, dynamic team of sales executives. Train and mentor this team, instilling a fresh, goal-oriented mindset and fostering a positive, collaborative culture.
• Overcoming legacy attitudes: Systematically address and overcome the legacy mindset and resistance to change from older staff. This involves demonstrating the success of new methods and inspiring a forward-looking vision for the department.
• Performance management: Implement a structured performance management system with regular one-on-one reviews, constructive feedback, and personalized development plans for each team member.
• Motivation and incentives: Develop and run a robust, transparent incentive program to reward both individual and team achievements. Use both monetary and non-monetary rewards to keep the team engaged and motivated.

Business development and client relationship management

• New business acquisition: Focus heavily on prospecting and acquiring new customers through a multi-pronged approach, including direct sales, business-to-business (B2B) marketing, and trade shows.
• Key account management: Build and nurture strong, long-term relationships with key clients and channel partners, ensuring high levels of customer satisfaction and repeat business.
• Customer feedback loop: Institute a system to gather and analyse customer feedback. Use this information to improve products, services, and sales processes.

Key Result Areas (KRAs)

• Sales revenue growth: Deliver a predetermined, year-on-year increase in sales revenue for the hydraulic cylinder division.
• Market share expansion: Increase the company's market share in key industrial segments within each designated territory.
• New client acquisition: Achieve a set number of new client acquisitions each quarter.
• Sales team development: Build and establish a fully functional, high-performing sales team within the first six to twelve months.
• Sales process optimization: Reduce the average sales cycle time and improve sales process efficiency.

Key Performance Indicators (KPIs)

• Sales targets achievement: Percentage of sales targets achieved (monthly, quarterly, and annually).
• Pipeline growth: The value of the total sales pipeline and the conversion rate at each stage.
• Customer acquisition cost: Track the cost to acquire a new customer, focusing on efficiency.
• Team member productivity: Track average revenue per sales executive and the percentage of the team achieving their quotas.
• Training effectiveness: Evaluate the effectiveness of training programs through performance improvements and retention rates of new hires.
• Customer satisfaction score (CSAT): Measure client satisfaction through surveys and feedback.

Candidate profile

• Experience: Proven track record of 8 12 years in sales, with a significant portion of thit time in the hydraulic cylinders sector.
• Education: Bachelor's degree in Engineering, with an MBA or PGDBA in Marketing being a strong preference.
• Leadership: Demonstrated experience building and leading sales teams, preferably in a turnaround or scale-up environment.
• Skills: Excellent communication, negotiation, and interpersonal skills. Strong technical acumen in hydraulics is essential.
• Mindset: A proactive, strategic thinker with a high degree of empathy and resilience. Must be adaptable and willing to challenge the status quo.
• Location: Based in Hyderabad, at the manufacturing facilities at Patancheru, Telangana State, with willingness for extensive travel within the assigned regions and country.

Emoluments

Not a constraint for the deserving who can lead the transformation in an agreed time frame and achieve the divisions budgets and