Assistant Media Buyer
2 days ago
Company Description
Estontec Group, with offices in Singapore, UAE & across all major cities in India, is in a mission to be Asia's Largest integrated AI platform for Brand Tech and is looking for highly dynamic individuals to join our Brand Tech team.
Location: Bengaluru / Mumbai, India
Department: Media & Partnerships
Reports To: Head of Marketing / Media Director
Employment Type: Full-Time
About the Role
We are seeking a dynamic and result-oriented Media Buyer with proven expertise in Out-of-Home
(OOH) and In-App Advertising. The ideal candidate will have strong connections with media owners, publishers, and ad networks across India, and a track record of executing impactful, cost-effective media campaigns for brands.
Key Responsibilities
- Plan, negotiate, and purchase media inventory across OOH (billboards, transit, digital screens) and mobile/in-app advertising platforms.
- Build and maintain relationships with media owners, outdoor vendors, and mobile ad networks.
- Evaluate and analyze audience data, reach, impressions, and ROl to ensure campaigns meet performance objectives.
- Develop and execute media strategies aligned with client goals, brand objectives, and budgets.
- Track, optimize, and report on media campaign performance using data-driven insights.
- Stay up to date with new media channels, advertising technologies, and pricing trends.
- Collaborate closely with the creative, digital, and sales teams to deliver 360° brand campaigns.
- Ensure timely billing, vendor coordination, and media delivery compliance.
Desired Candidate Profile
- Experience: Minimum 3-5 years of experience in media buying/selling, preferably in OOH or digital/in-app media.
- Strong network with media owners, publishers, and vendors in major Indian cities.
- Excellent negotiation, presentation, and relationship-building skills.
- Strong analytical mindset and ability to interpret campaign performance metrics.
- Comfortable working in a fast-paced, target-driven environment.
- Proficient in Microsoft Excel, PowerPoint, and media planning tools.
Education
- Bachelor's degree in Marketing, Media, Advertising, or a related field.
- MBA/PGDM in Marketing preferred but not mandatory.
Compensation
- Competitive salary based on experience and network strength.
- Performance incentives linked to campaign ROl and new media partnerships.
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